Facebook Facebook Pinterest Facebook Twitter Facebook Google plus Pinterest Twitter Facebook Facebook Pinterest and so forth.
That's what the chatter sounds like in marketing circles these days.
It's all about Facebook. Google Plus is the latest thing. Oh, we have to be on Pinterest. Twitter is the rage.
There's no doubt that ALL of these social media sites are an important part of your marketing mix. They all have value.
But I am still not hearing nearly as much as I should about LinkedIn, especially from those who should know better.
Question: Are you on LinkedIn? If you ARE on LinkedIn, are you using it to its fullest?
Probably not. And that's because you probably don't know HOW to use it to it's fullest. I know I continue to learn and find ways to leverage the site more.
So how powerful is LinkedIn? Here's a point-of-reference for you.
I have nearly 14,000 people liking my page on Facebook.
I have over 70,000 people following me on Twitter.
But I am connected to over 19,000,000 professionals on LinkedIn!
In business, it's all about connecting with other people. The easier it is to connect with the people you need to know, the better your chances of connecting with those people. Easy, right?
Lewis Howes is one of my go-to experts when it comes to LinkedIn, and he knows his stuff. He is a student of the site and is always finding new ways to drive traffic and grow his business using LinkedIn.
Lewis has a free video that gives some great content on how you can use LinkedIn. You can go watch Lewis' video to learn more, or just go ahead and get a copy of his Linked Influence course. It's very reasonably priced and comes with a 60-day no-questions asked guarantee.
I have found that using LinkedIn properly has led to more business and relationships with potential than other social media sites I've used this year.
I recommend you learn how to use LinkedIn right. Click on Linked Influence to check it out.