I recently wrote a few articles that created quite a bit of response from my readers. Where is the Integrity in Internet Marketing? challenged many of the all-too-common tactics used by unscrupulous marketers. I invited my readers to share their thoughts and experiences related to these issues, and the comments that followed were both insightful and instructional. Let's face it. When it comes to selling a product or service, marketing approaches are all over the... Continue Reading

(Written by guest contributor Ray Edwards) Have you ever noticed that over the years, you tend to do pretty much the same things? If you're a reader, you remain one; if you're a writer, you tend to write; if you're a procrastinator, you tend to keep procrastinating, and so forth. Continue Reading

Last week we talked about the importance of typography and some things to think about when choosing and using type on the Web. This week we'll talk about various aspects of using type for print pieces. Continue Reading

(Written by guest contributor Carrie Wilkerson) I know just enough to be dangerous. Seriously. Continue Reading

(Written by guest contributor Joel Ownby) If you are serious about starting an online business, then you should realize that just like a traditional brick-and-mortar company, an investment of time and money is almost always required. We aren't talking about going to the bank and taking out loans here, but we are talking about a lot of sweat and small monetary investments over time. The strategy discussed in this article is one avenue that you... Continue Reading

There is nothing that undermines a company's image and recognition faster than the distorted or inconsistent use of an identity. Whether you are part of an established business or launching a new enterprise, defining your company's graphic image now will save you both time and money in the future. Continue Reading

Wow. I should probably just end the blog post with that one word, as I am speaking about Tweet-a-Thon 2009. Just wow. But you know I can't stop there! It's the morning after. I am still exhausted. But I am basking in the afterglow of what I shall remember for the rest of my life. Continue Reading

If you've got nothing nice to say, say nothing. It's a great rule to follow when you're offline. Online though, saying nothing just isn't an option. As an online publisher, you have to publish. You have to keep a steady stream of new content appearing on your website so that your users will keep coming back, your ads will keep appearing... and your money will keep rolling in Continue Reading

I've been wanting to meet Jason Calacanis face-to-face for some time. For those that don't know, Jason is the co-creator of Weblogs, Inc., which was sold to AOL for $25 million. I'm at Affiliate Summit in Las Vegas where Jason Calacanis delivered the keynote address this morning. I really didn't know anything about Jason as a person, so I was looking forward to an insightful talk with fresh ideas. Wow, was I in for a... Continue Reading

I've been getting a LOT of email about Google's new policy change related to their AdWords program. Thousands of advertisers had the prices per click raised DRAMATICALLY overnight. It has been very costly for some, perhaps unfairly so. Are you one of the people that got hit by this Google "slap"? Are you still trying to recover and to find your lost traffic? Many people have pleased with Google to let them have the lower-cost... Continue Reading

Who would have thought that my post about Arbonne would have generated so much discussion? Admittedly, it does get heated from time to time. But I have allowed the post to be a forum for free speech as long as people keep it clean and don't abuse each other. If you try to read it, expect to spend at least an hour... it just keeps going and going... A few months ago, I put up... Continue Reading

Three months ago, I told you that my cholesterol levels were high. My LDL (bad cholesterol) was approximately 138. My total cholesterol was 214. My primary care physician immediately wanted to place me on Lipitor. I told him that I was not eager to get on this medication as I heard it had some long-term side effects. I also do not like the idea of becoming dependent on the chemical compound du jour. So I... Continue Reading

I am sick to my stomach after reading this story about some High School punks sexually abusing a 16-year old disabled girl while other students stood by and watched. Rather than rehash the incredibly disgusting story (and the castrated administrators and teachers who have NO business being in the educational system), I want to address the real problem. Our society has not only become to permissive, but corporations and many leaders are now endorsing immoral... Continue Reading

I love Amazon.com. Even though I probably shouldn't shop there due to the amount of smut they sell, I still love shopping there. But they really ticked me off today. I ordered a copy of Better Homes and Gardens Home Designer Suite 6.0 a couple weeks back. We are thinking of building a new home and I wanted to get an idea of what it might look like. Well, the program was not what I... Continue Reading