(Written by guest contributor Andrew Albritton) To say they're the latest craze in online shopping would be an understatement. Groupon, Living Social, Social Buy etc. have taken the web by storm, revolutionizing how "deal of the day" type websites meet local brick and mortar business. Traditional "Deal of the day" type sites are typically affiliates that have great discounts from advertisers that have a large online presence and may not even have brick and mortar... Continue Reading

(Written by guest contributor Andrew Albritton) There are thousands of advertisers looking for good-fit publishers to not just promote but successfully generate leads and sales on a pay-for-performance basis. Unfortunately for the advertisers, they are outnumbered by publishers actively generating considerable commissions. Not unlike The Dating Game, attracting and successfully courting top publishers is not as easy as it sounds. In working with many advertisers on a regular basis and being approached by many more... Continue Reading

(Written by guest contributor Andrew Albritton) Last week we talked about getting your Google AdWords account set up and the overall importance of SEM. This week we'll focus on optimization. Continue Reading

(Written by guest contributor Andrew Albritton) Search engine marketing (SEM), sometimes referred to as paid search, is the practice of bidding on keyword strings to increase a website's visibility on the search engine results pages (SERPs). For Internet marketers SEM can be a highly effective means for promoting and driving traffic to a website or sales page. In fact, when optimized and managed effectively, a well-performing SEM campaign is one of the most sought-after and... Continue Reading

(Written by guest contributor Andrew Krzysiak) Part 1: Purpose & Preparation Do you have a great idea for a website? Can you already picture it in your head? Are you ready to find a designer to build it? Continue Reading

(Written by guest contributor Andrew Krzysiak) Web design is like most things in life: just when you think you have it all figured out...you're wrong. Many of the web design beliefs we have held for years are no longer applicable. Here are three design myths that may surprise you. Continue Reading

(Written by guest contributor Chris Harper) Last week, when faced with a pretty tight deadline and a creative block the size of Rhode Island, I was in serious need of some inspiration. The normal tricks of getting out of my office or getting hopped up on caffeine and sugar were useless. So when it looked like all was lost, I popped open my iTunes library and started looking for the perfect song that would carry... Continue Reading

(Written by guest contributor Andrew Krzysiak) Photographs and illustrations are elements of nearly every design. They have the power to add emotion, interest, and impact to the content of any layout. Getting the right image that will communicate your message to the desired demographic can be a challenge. This article will help you get the picture. Continue Reading

(Written by guest contributor Andrew Albritton) If you're a publisher, you know how many different advertisers there are and the multitude of affiliate networks to go to in order to find offers. What if there was a way to get links to the offers you were looking for without having to log in to each network? Continue Reading

(Written by guest contributor Andrew Krzysiak) If you're like me and the vast majority of users, you have established your web presence through a combination of sites like Twitter, Facebook, YouTube, LinkedIn, Coroflot. I love these sites because they allow me to interact with my family, friends, coworkers, and other professionals in a way that simply isn't possible on my own website. This realization leaves me wondering, "Why do I need a personal website, and... Continue Reading

(Written by guest contributor Andrew Albritton) No, it doesn't have anything to do with armed agents kicking down doors. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and doing a SWOT analysis on your business is an essential step in the process of branding and marketing your product or service. It also helps you come up with business strategies. SWOT analyses help you to identify and capitalize on your strengths, and they can help... Continue Reading

A few weeks ago I had the privilege of traveling to London to speak at Andrew Reynold's Entrepreneur Bootcamp 2009. For the past few years, Andrew has put on an annual event that has dwarfed other marketing events in both size and scope. This year sought to outdo them all with a massive two-day event at the London O2 Arena. Continue Reading

I've just spent an incredible three days in Las Vegas at the Affiliate Summit. This gathering of nearly 3000 people was one of the largest concentrations of affiliate marketers in history. While I did enjoy some of the workshops, the greatest benefit was from networking with others in the industry. I finally got to meet famous bloggers such as Amit Mehta, John Chow, Andrew Wee and Zac Johnson, just to name a few. All these... Continue Reading

Andrew Wilson is a 43-year-old self-employed inventor living in Missourri. For whatever reason one might imagine, Andrew no longer goes by the name Andrew. A circuit judge granted him legal permission to change his name. So what's it going to be? Frank? Herbert? George? How about something freaky like Diana or Deborah? Nope. Our friend Andrew is far more creative. From now on, Andrew Wilson will be known as... They. Just "They". Not "They Jones... Continue Reading