Over the past couple years, information marketers have come under greater scrutiny by the United States Federal Trade Commission. The FTC has taken several companies and individuals to task for deceptive Internet marketing practices. As the largest seller of information products online, Clickbank.com is now issuing clearer guidelines for the types of products and/or marketing practices that will be more closely scrutinized going forward. In other words, they are going to be working harder to... Continue Reading

Part of project planning is knowing when to hold 'em and when to fold 'em, as a wise man once said. No matter how exciting or cool you might think a project is, some of them just don't become as profitable as you would like. It's important to set some boundaries and budget limits at the outset, so that you don't keep pouring money and effort into something that isn't going to go anywhere. Here... Continue Reading

It's not uncommon for marketers to use upsells and downsells in order to gain a new customer and make a sale. Downsells typically offer the same product or some derivative of that product at a discounted price. Upsells will usually come after a sale has been made, and offer extra goods or services for an additional fee. There's nothing wrong with upselling or downselling in theory. But I do believe there are cases where integrity... Continue Reading

The following email was sent to me by one of the creators of The Internet Marketing World Cup. I told them I would consider updating my previous blog entry based on what he shared with me. After further consideration, I thought I would just let IMWC's point-of-view speak for itself. With that said, here is the entire email sent to me. It is thoughtful and I admire the IMWC team for proactively contacting me and... Continue Reading

Earlier this year I received a Facebook message from a person representing a well-known author and speaker who has done quite well in the infomercial space. I was told their group was interested in meeting with me to explore the possibility of creating an infomercial that would feature me and teach people about the opportunity for making money on the Internet. Now I have received calls similar to this many times before. Usually it turns... Continue Reading

As toddlers, the first word from our mouths is typically not the word our parents hope to hear. In place of the much anticipated "mama" or "dada" often comes the word "no." Why is that? Probably because as parents we spend so much time instructing our little ones in what not to do! So why are we surprised when they regale us with a negative statement when they decide to begin using the English language? Continue Reading

What is the secret to making money online? What strategy has been known to be effective for the vast majority of people who faithfully implement it? What is the one thing that you are fully equipped to do RIGHT NOW without any further training? Many in the Internet marketing and online business space won't tell you this. They don't want you to know. But I'm about to spill the beans... to show my hand... to... Continue Reading

I've now been on Twitter since May 2007. When I wrote Twitter power, I had about 5000 followers. Fast forward to late 2009. I hit 83,000 followers, but that's nothing compared to the hundreds of thousands or millions of followers that some members have acquired. It's been an interesting ride, but a number of things have happened that have caused me to reevaluate my Twitter strategy. Continue Reading

I love coming up with new ways to demonstrate the power of Twitter. With such a massive network of users, it's fun the push the boundaries and see what is possible. I decided I would make myself available to anyone who wanted to interact. I had to set aside time to do this because its just not possible to answer every @ reply that comes your way. So around 2:20 pm MDT today, I decided... Continue Reading

The Amazing Race 6 has turned into a hit show, gathering more steam as each season goes by. Pretty impressive for a show many thought would not return after season 2. Unfortunately, this season contains some of the least likable people the show has seen. The producers have opted for cookie-cutter model types for many of the couples. Several of the others have just been utterly uninteresting. Fortunately, the exotic locations and unusual tasks continue... Continue Reading

About a month ago, Mary got pulled over for speeding. The cop let her off the hook for whatever reason, but he noticed that the tags on the minivan had expired. I always take care of tag renewal and recalled that I had just sent a check in a few days prior. The city record showed that the tags had been expired for 8 months. Mary got a ticket and we had a court day... Continue Reading