(Written by guest contributor Chris Harper) Live video broadcasts using Ustream and podcasts each have their pros and cons. I've had some experience with both, and I want to share with you what I see as the plusses and minuses of each. In the end, you can decide which method might be best suited for your needs. Continue Reading

(Written by guest contributor Joel Ownby) If you are serious about starting an online business, then you should realize that just like a traditional brick-and-mortar company, an investment of time and money is almost always required. We aren't talking about going to the bank and taking out loans here, but we are talking about a lot of sweat and small monetary investments over time. The strategy discussed in this article is one avenue that you... Continue Reading

If you are a small to medium-sized business that can deliver a physical product at a reduced (or matched) cost locally, then you must consider implementing a serious local search campaign. I would urge you to take a serious look at any funds in your marketing plan allocated to radio, television, or any other form of non-direct response marketing and consider using at least some of those funds for a well-planned local search effort. Continue Reading

I had the opportunity to be a guest on the Denver Morning Show today. The show broadcasts on Channel 2 out of Englewood, CO and is anchored by Tom Green. (Not THAT Tom Green.. the other one...) The interview was to focus on my new book, Twitter Power, and I certainly had a skeptic in Mr. Green! The set was typical as you would expect of a local news program. It's always fun to watch... Continue Reading