I'm a big fan of guerrilla marketing. I think that marketers should be using all of the most effective channels available to them to put their products and services in front of leads. Continue Reading

(Written by guest contributor Loral Langemeier) In times of economic uncertainty, people tend to reexamine their relationship with money. Those who are avid wealth builders make necessary adjustments to maintain their lifestyle and stay above water. For those caught in a "make /spend" cycle, these can be very scary times indeed, splashing about without a life preserver. If you're making bad choices with money, now is the time to evaluate your situation. You and I... Continue Reading

(Written by guest contributor Loral Langemeier) In times of economic uncertainty, people tend to reexamine their relationship with money. Those who are avid wealth builders make necessary adjustments to maintain their lifestyle and stay above water. For those caught in a "make /spend" cycle, these can be very scary times indeed, splashing about without a life preserver. If you're making bad choices with money, now is the time to evaluate your situation. You and I... Continue Reading

When big companies first picked up on Twitter, many got it wrong. They used the company logo as their avatar, broadcast their ads and offers, ignored the people replying to them and didn't follow anyone who wasn't part of the company. They acted like giant firms using Twitter as a giant billboard. Continue Reading

We are living in challenging times. If you are not feeling the economic pinch, you at least know others who are. Some blame the politicians, both Republicans and Democrats. Others blame the legal system. And many wag their finger at corporations who have failed to serve the customer in lieu of their own desire to become wealthy. Regardless, the end result is that unemployment is up and more people are having a difficult time making... Continue Reading

Just in case this word isn't in your vocabulary: Budg-et [buhj-it] -- noun 1. an estimate, often itemized, of expected income and expense for a given period in the future. 2. a plan of operations based on such an estimate. 3. an itemized allotment of funds, time, etc., for a given period. 4. the total sum of money set aside or needed for a purpose. 5. a limited stock or supply of something. Continue Reading

It's one of the biggest challenges of building a profitable online publishing business. It's also one of the most important. Generating traffic. There's no easy way to do it. Yes, you have to have good content. Without that, you're never going to get the sort of traffic that arrives naturally, comes back and gives you referrals. But even good content isn't enough. It doesn't matter how good your content is if no one knows you... Continue Reading