(Written by guest contributor Andrew Albritton) To say they're the latest craze in online shopping would be an understatement. Groupon, Living Social, Social Buy etc. have taken the web by storm, revolutionizing how "deal of the day" type websites meet local brick and mortar business. Traditional "Deal of the day" type sites are typically affiliates that have great discounts from advertisers that have a large online presence and may not even have brick and mortar... Continue Reading

As online marketers, we put a lot of stock in social networking, and rightfully so. There really is no better way to get the word out about your business, its mission, and your brand and to build valuable relationships that will create opportunities and help your business grow. Or is there? Back in the day, before Facebook, Twitter, MySpace, and even Friendster, all they could do was network the old-fashioned way: face-to-face and in person... Continue Reading

I received an email solicitation today to take part in an alleged competition that is due to take place starting in October. It's called (brace yourself...) "The Internet Marketing World Cup" (goooooooooalllll!) It is likely you will be hearing more about this in the future so I thought it would be interesting to dissect it and share some thoughts. Continue Reading

When Google launched Wave back in 2009, it was met with a mixture of head-scratching and hand-raising. Because it was invitation-only, there was huge demand from people who wanted to try it out. (Invitations were even said to have sold on eBay for $70 each). But people -- both those who had tried it out and those who wanted to -- wondered what it was for. Continue Reading

Bob Hutchins is the owner of BuzzPlant discusses his work in Faith-Based Marketing, which has included writing a book entitled Faith-based marketing: the guide to reaching 140 million Christian consumers, plus how his company helped promote blockbuster movies The Passion of the Christ and The Chronicles of Narnia: The Lion, the Witch and the Wardrobe to Christian markets. To listen to a replay of this show, visit the office site at WebmasterRadio.fm Continue Reading

(Written by guest contributor Brian Means) Attending conferences is a great thing to do for your business. However, it's easy to get in the bad habit of over-commitment, attending too many conferences when you don't even have a solid game plan for attending one. Too many people do not have a clear end in mind when attending conferences. You need to create a strategy for your conference season. Continue Reading

(Written by guest contributor Dan Nickerson) Don't you just hate the word "resolution"? A resolution is a decision to do something or to behave in a certain manner, but I honestly think they should redefine the word to mean "something you plan on breaking." Continue Reading

(Written by guest contributor Chris Harper) In a previous article, I explored the ideas behind teaser videos. This time I want to look at the next step - pre-launch videos. Continue Reading

I use social media for a whole bunch of different reasons. I use it mostly because I enjoy it. The principle behind my business has always been to do what I find fun, and playing around with social media is fun. But I also do it to build a community. Continue Reading

(Written by guest contributor Chris Harper) I'm going to be exploring the different kinds of video typically used in product launches. Obviously, you can add more along the way, but from my experience, these three are going to be key to your launch's success. In this article, I'll look at the elements of a compelling teaser video. Continue Reading

When it comes to social media, it's not the numbers that count. You can have a Facebook page with tens of thousands of fans and a Twitter timeline with millions of followers, but if those people aren't interacting with you, you're not doing a thing. Continue Reading

It seems like an eternity ago that MySpace first hit the web. But it was 2003 when the site launched and 2006 when it became the most popular social networking site on the web. Things have dramatically changed in a short period of time. Facebook overtook MySpace as the leader just a brief two years later. Which leaves me asking the questions Why would anyone continue to use MySpace? Who ARE these people? Regardless, social... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) This article is the first of a two-part series on benefiting from The Power of Acceptance. Watch for Part 2 on the ability to receive and surrender and how it can help you to succeed. What if I told you that your business was the same as every other service and consulting business on the planet? Would you believe me, or would you start pointing out differences... Continue Reading

People are so predictable. A new trend surfaces and there are those that immediately begin to capitalize on it. Being on the lookout for "the next big thing" is fine. But what do you do when you discover it? For some people, they engross themselves in the new thing and learn the ins and outs so they can speak from experience. For others, it's all a matter of discovering how they can position themselves as... Continue Reading