It's been almost THREE years since iFart stunk up the iTunes Appstore. On December 12, 2008, iFart exploded on the scene and the world has not been the same. I was perhaps the first app creator to go public with statistics related to sales and rank shortly after the app came out. iFart has now become a part of pop culture and iPhone history, even worthy of it's own Wikipedia page. Celebrities such as Helena... Continue Reading

Death. Now there's a way to start a blog entry! It's been said by Steven Covey that we should "begin with the end in mind." Well, it doesn't get any more "end" than death, does it? At least as far as our lives on earth are concerned. We live in a culture that is death-averse. We are fascinated with concepts of the afterlife, but death itself is a horrible thing that we'd rather not look... Continue Reading

How do you feel about celebrities? Are you in awe when you meet someone that is well-known? Do you get nervous when speaking with them? Do you attribute value to people based on their status? How do you treat those that appear to have achieved the level of status, wealth, fame or power that you may aspire to? Continue Reading

Twitter is great and all, but sometimes it can be hard to see the forest for the trees. If you are at a bit of a loss and wondering what to do now that you're on Twitter, check out Listorious.com for some ideas on who to follow. Listorious is a compendium of every kind of list imaginable of people who are on Twitter. No matter what you are into, be it Photography, Tech, Design... Continue Reading

How often do we hear about celebrities that allow their fame to go to their head? After all, the more people that know who you are the more special you must be, right? Of course that's nonsense. But that didn't stop me from poking fun at celebrity at my own expense! I think you'll enjoy this excerpt from The Joel Comm Show. Continue Reading

Since Apple has opened the iTunes App Store, my company has released a number of applications. iVote was one of the first 500 apps released. iFart has gone on to become what is perhaps the most-often referenced app in iPhone history. And we also had the pleasure of creating apps for Mashable, Charles Trippy and MC Hammer, among others. I love creating apps and we've got some pretty cool stuff on the way. Continue Reading

Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading

I'm scared of change. There, I said it. It's not big news though. Everyone is scared of change. Change is a scary thing. It means giving up what you have now for something better that you can only hope you'll have in the future. It's risky. It's dangerous. It's disruptive. It's also thrilling, exciting... and inevitable. Continue Reading

I'm not much of a celebrity-watcher. I don't read tabloids and I couldn't care less who's dating whom in Hollywoodland. But I'm still pleased to see that so many celebrities have chosen to use Twitter. I'm pleased because those celebrities are bringing lots of regular folk like you and me with them. Those people might have come to chat with Oprah or Ashton Kutcher but they'll hang around and talk with the rest of us... Continue Reading

Twitter has experienced massive growth in the past year, with the number of people signing up each month accelerating. It has also become the media darling of the day. It seems that everyone is Twittering. However, with only 10-12 million people on the site, its clear that everyone is NOT Twittering. Don't fret. They will be soon. So where is the media paying the most attention to Twitter? You guessed it. It's all about the... Continue Reading

When John Wiley & Sons asked me to write the definitive guide on using Twitter for business, I knew we would have a best-seller on our hands. The pre-orders on the book are strong and the buzz is spreading without me doing any real promotion. So I've decided to do something very special to celebrate the launch of Twitter Power. On Thursday, February 19th, I will be conducting the world's first live broadcast Tweet-a-thon! The... Continue Reading

As of this writing, There are over 13,000 applications in the iTunes app store. There are games, utilities, novelty apps, lifestyle apps, social networking, weather and several other categories. New apps are appearing every day. Some apps are original, but many are just more of the same. That's why I am excited to announce an entirely new genre of apps. Several months ago I and my team were considering ways to deliver our content to... Continue Reading

It's easy to assume the role of a celebrity on Twitter, but how do you know which ones REALLY have the true celebrity behind the name and which are fakes? I have just persuaded an old friend, David Lawrence (portrays the eeeevil Eric Doyle on the hit TV show Heroes), to sign up for Twitter. So I can vouch for the validity of his account. You can follow him at twitter.com/dhlawrencexvii Other verified celebrities include... Continue Reading