It's been over two years since Apple approved iFart Mobile for sale in the iTunes appstore. During that time, iFart has become the defacto novelty app. Even after all this time, iFart finds its way into headlines again and again. I recently shared that I am changing my business model. In order to focus on my new efforts, I have decided it is time to sell some of my existing properties. I have already sold... Continue Reading

In the world of smartphones, you definitely hear the most news about the iPhone. Whether it is because of Apple's enigmatic CEO or a collective obsession with the iPhone's sleek design, for some reason, that is the phone that the media loves to talk about the most. But recent reports on Google Android's market share indicate that it in fact is in the lead, with around 32% of smartphones users using an Android. So what... Continue Reading

No firm has done more to enable the monetization of the Internet than Google. Its AdSense system has gone through a lot of changes since it launched in 2003, but it's still the backbone of my online business, the channel around which much of my content is built. Continue Reading

Death. Now there's a way to start a blog entry! It's been said by Steven Covey that we should "begin with the end in mind." Well, it doesn't get any more "end" than death, does it? At least as far as our lives on earth are concerned. We live in a culture that is death-averse. We are fascinated with concepts of the afterlife, but death itself is a horrible thing that we'd rather not look... Continue Reading

Dodge, duck, dip, dive and dodge. Those are the the five rules of dodgeball according to Patches O'Houlihan. But if you've ever played a Prince of Persia game, you may find those same rules apply. I never cared much for the original Prince of Persia side-scrollers made famous on the Apple IIe computer. (Though I DO have a copy of the original in my collection!) A failed attempt to go 3D by RedOrb in 1999... Continue Reading

Is "change" coming to Wells Fargo Bank? I'm in Henderson, Nevada at Green Valley Ranch preparing to speech at James Malinchak's Millionaire Success Secrets event. The topic for my talk is "How to Get Google to Send You Money", which is about making money with AdSense. As part of my AdSense presentation, I use $50 - $75 in pennies to illustrate how little clicks add up to real money. So every time I visit a... Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

The press release is a mysterious thing. You may have been told how important it is to write and distribute press releases, but you may not be doing it or you may be doing it for the wrong reasons. Continue Reading

What if we presented websites like movies? Every website would need a movie trailer telling people what was to come. It would have to be dramatic and voiced by some guy that you would be afraid to meet in a dark alley. In the first of my experiments with Fiverr.com, I found this listing... I will do a "movie trailer" style voiceover for your website/podcast/business, etc... for $5. I paid my $5 and the provider... Continue Reading

Recently there has been a lot of discussion of female bloggers and how a recent Technorati report found that 67% of all bloggers are male. I would venture to guess that an even higher percentage of Internet marketers and online entrepreneurs are male. Which is not to say that there aren't some great ladies with the entrepreneurial spirit out there. Here are some of the top female online entrepreneurs, in no particular order: Continue Reading

The Internet has grown at an incredible rate. Online business is big business. And wherever there is big business there are bound to be scam artists. Due to the sheer number of people being deceived by unscrupulous marketers (though I hate to even call them marketers), the Federal Trade Commission has seen fit to intervene with a new set of regulations due to go into effect on December 1st, 2009. If you do ANY kind... Continue Reading

A recent question in USA Today by Steve Strauss in the "Ask the Expert" column asked the question, "Should Entrepreneur's Twitter?" Mr. Strauss answered the question with a definitive "No" and gave several reasons. One must wonder how someone who so clearly does not understand Twitter was able to speak as an "expert." As a true expert on the subject, I wish to set the record straight and dissuade entrepreneurs from acting on Mr. Strauss... Continue Reading

Few Internet companies have succeeded in seizing mindshare more than Zappos.com. One of the truly great ecommerce success stories, Zappos has built an incredible brand based on a culture-centric philosophy. They believe that their company culture is what drives their employees to provide premium customer service. And you know what? They are right. It works. Continue Reading