I'm pretty happy with the revenues the ad units on my websites generate every month. I'd be a lot happier though with the revenues that Richard Rosenblatt's websites receive every month. Continue Reading

The Internet now contains over 124 million websites. They cover every topic you can imagine, many that you would never have imagined, and some that you would never want to imagine. Continue Reading

You've probably seen the .li tweets that have been flying around Twitter lately. And if you're like me, you're probably finding them irritating already. Continue Reading

The biggest mistake that people make when they start using Twitter is to look at the numbers. They see the figure under the followers link and they believe that the bigger the number, the more successful the twitterer. Continue Reading

Internet marketing isn't about technology. It's never been about technology. The computers and the Internet, the multimedia uploads, webinars and ebooks are all just a means to an end. They're tools for transferring information from one place to another. The revolution that has allowed us to build online businesses, even from our living rooms, garages and bedrooms, isn't a technological revolution. We've just enjoyed the benefits of those changes. It's a community revolution. Continue Reading

Creating a successful Internet business is all about bringing in users and turning them into cash. The more of those users you can convert, the more money you'll make. Your clickthrough rate - the percentage of users who click on an ad - is a measure of your ability to convert your users. A good website will have a clickthrough rate (or CTR) of around 3 percent. Or to put it another way, even a... Continue Reading

Affiliate products make up a large part of my income. They're one of the revenue streams that I use on my websites and I often recommend selected products to the people on my mailing list. I use them for all sorts of reasons - and money is only one of them. Sure, an affiliate commission will always be worth more than an ad click but that's only the start of it. I also like the... Continue Reading

One of the most exciting developments that has occurred on Twitter in the months since I put together Twitter Power has been the release of all sorts of statistics about the site. We've learned, for example, that many of the site's users are middle-aged, high earning business types rather than the kids that create pages on MySpace. We've found that only a small proportion of Twitter's users are writing most of the tweets while the... Continue Reading

Whenever I sit down to write a book or prepare a talk, I always have one goal in mind. I want to make it easier for other people to achieve success. That's easier... not easy. I know my limitations. And I know Internet marketing. And I know that there's no such thing as a successful Internet business that was built easily. Continue Reading

It shouldn't be a difficult question. If you want to know whether your site is a success, you don't have to look further than the last line in your AdSense stats. If you're happy with the amount that's going to appear on Google's check this month, you're successful. But what if an advertiser asked how successful your site is. What would you say then? You wouldn't tell him how much you're earning each month, would... Continue Reading

The start of any new business always contains the scariest moments. On the one hand, you're never going to feel more enthusiastic about your idea than during those first few months. You'll get to see your plan take flight and discover whether it really does have wings. On the other hand, you also have to cope with the fear that it's going to fail -- that what you thought was going to bring you a... Continue Reading

AdSense has a weakness. It's not very good at handling images. Fill your blog or your website with pictures of your cat, your family or your vacation in Yosemite and you might please your readers, but Google won't know what to make of it. Unless you have a sizeable amount of text on your Web page, its robots won't be able to decide what you're talking about. You'll get Public Service Ads that don't earn... Continue Reading

"Focus on what's meaningful, not what's measurable." I wish I'd said that. It wasn't me though. It was Warren Buffet, a man much smarter -- and a great deal wealthier -- than me. And not surprisingly, it's great advice and it's especially important for online marketers. The Web gives us access to all sorts of figures. Our AdSense stats tell us our clickthrough rates, our eCPMs, how our channels are doing and of course, our... Continue Reading

If you've got nothing nice to say, say nothing. It's a great rule to follow when you're offline. Online though, saying nothing just isn't an option. As an online publisher, you have to publish. You have to keep a steady stream of new content appearing on your website so that your users will keep coming back, your ads will keep appearing... and your money will keep rolling in Continue Reading