(Written by guest contributor Tim Golen) The other day I was asked by a colleague why developers in general have a hard time setting firm deadlines. I thought it was a valid question. I am by no means an authority on this issue, but I can speak for myself and for others that I have witnessed and talked to. I think that there are several reasons why developers find it difficult to set a firm... Continue Reading

Email lists are arguably an online marketer's best friend. They provide direct lines of communication to people who have already given you a vote of confidence, either by opting in to receive your updates, purchasing a product from you, or both. So how do you get a great email list if you are just starting out? And if you have been in the online business for awhile, how do you build yours and grow it... Continue Reading

(Written by guest contributor Tanner Bennett) Printing used to be the cool kid in school. Then one day a new kid showed up. He brought with him Facebook, Twitter, blogs and lots of other new tools for communication. Print was suddenly so last week. Continue Reading

There are a lot of different ways to market a product, but they're all trying to do the same thing. From a free listing on Craigslist to a thirty-second slot during the Superbowl, all marketing is trying to build a relationship with its audience. Continue Reading

(Written by guest contributor Andrew Albritton) There are thousands of advertisers looking for good-fit publishers to not just promote but successfully generate leads and sales on a pay-for-performance basis. Unfortunately for the advertisers, they are outnumbered by publishers actively generating considerable commissions. Not unlike The Dating Game, attracting and successfully courting top publishers is not as easy as it sounds. In working with many advertisers on a regular basis and being approached by many more... Continue Reading

(Written by guest contributor Joel Ownby) Contactless payments are certainly the wave of the future. They're already a huge trend in Europe and Asia. Contactless payments are poised to revolutionize commerce in the United States. Many of the largest chains have already adopted cashless payment systems and many "touch and go" devices are now available from the largest merchants, credit card companies, and mobile telecommunication service providers. Wikipedia has the following to say about contactless... Continue Reading

(Written by guest contributor Joel Ownby) Advertisers and business owners are starting to understand the value in direct response mobile marketing because the response rates are too high to ignore. TextCastLive is a new service that has taken the rules taught to us by direct marketing mediums like e-mail autoresponder systems and direct mail and applied them to SMS text message marketing to provide a robust, platform-independent, scalable, enterprise-class mobile marketing solution. At the highest... Continue Reading

(Written by guest contributor Sarah Beek) It's no secret that Twitter and Facebook can be huge time sinks. Tweeting, keeping up with the tweets of others, keeping an eye on what people are saying about you, it goes on all day (and night, depending on your market). So how do you actually get any work done? And if you are using social media to promote a cause or a business, how do you make sure... Continue Reading

(Written by guest contributor Sarah Jane Griesemer) These days, there is a long list of ways to avoid having to talk to someone in person: email, Facebook, Twitter, chat, blogs, and text messages are just a few. With all these alternative methods of communication, why bother with real-life meetings at all? The answer is that face-to-face meetings and interviews are still the single best way to get to know someone reliably, quickly, and in such... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) This article is the first of a two-part series on benefiting from The Power of Acceptance. Watch for Part 2 on the ability to receive and surrender and how it can help you to succeed. What if I told you that your business was the same as every other service and consulting business on the planet? Would you believe me, or would you start pointing out differences... Continue Reading

(Written by guest contributor Tim Golen) Over and over again I hear people say, "Oh, you can just outsource that." They make it sound easy, like all you have to do is search Google for outsourced development, click on a button or two, and all your problems are solved. I'm here to tell you that it's not that easy, and in some cases, not even appropriate to outsource. I am going to talk about when... Continue Reading

At this point, you've done your research, created a compelling and competitive offer, and started outreaching to affiliates. So, now that your program is gaining traction and you have some affiliates on board, what's next? Continue Reading

Sometimes email and direct marketing tactics can be somewhat akin to hitting your customer or prospect over the head with a hammer. Think of how you feel when you open your Inbox to find a slew of unwanted emails from companies that want your business: you probably feel slammed, bombarded, blasted, and yes, hammered. But though at times you are totally inundated and overwhelmed by all of these different communications and offers, there are... Continue Reading

I have been doing contract development since 2003, and I have learned a lot of lessons in that time. Some lessons are from success stories, and some are from disasters. By putting them all together I hope to give you some insight on hiring a developer and ultimately becoming successful on the Internet. Continue Reading