Lots of people set out to make money online by selling a product whose audience they don't fully understand. They might make some logical conclusions based on a set of facts and decide that a given product has the potential to make a lot of money. But do they really put themselves in their customers' shoes? Not only do you need to know your niche inside and out, you also need to understand your competition... Continue Reading

(Written by guest contributor Tim Golen) Twitter grows more popular each and every day and more and more users are discovering it and putting it to use. Since the beginning, Twitter has struggled to meet this demand and it has been a big challenge for them to not only meet the current demand that their users have, but also to provide additional value to those users. One of the reasons that I have been reluctant... Continue Reading

(Written by guest contributor Tim Golen) A few months ago I got a new laptop. It had nothing but Windows 7 installed on it. The first thing you always have to do with a new computer is to install all the software that you need to be productive. An office suite is one of the key pieces of software that just about any business person needs. The ability to create word documents, presentations, access email... Continue Reading

(Written by guest contributor Jared Newgent) We've all heard it, and we all know about it, but what is it really and what is it really doing? Continue Reading

(Written by guest contributor Joel Ownby) Contactless payments are certainly the wave of the future. They're already a huge trend in Europe and Asia. Contactless payments are poised to revolutionize commerce in the United States. Many of the largest chains have already adopted cashless payment systems and many "touch and go" devices are now available from the largest merchants, credit card companies, and mobile telecommunication service providers. Wikipedia has the following to say about contactless... Continue Reading

A 2006 study found that viewers made subconscious decisions about the quality and credibility of web pages in just 1/20th of a second. In this blink of an eye, viewers did not have enough time to read text or even recognize photos, but instead were reacting only to the site's layout. Even when the participants had more time to look at the site, the research found that they only attempted to reinforce this initial conclusion. Continue Reading

(Written by guest contributor Andrew Krzysiak) Web design is like most things in life: just when you think you have it all figured out...you're wrong. Many of the web design beliefs we have held for years are no longer applicable. Here are three design myths that may surprise you. Continue Reading

(Written by guest contributor Chris Harper) Previously I explained the basics of three-point lighting. Today, we're going to expand that concept into lighting for an interview. Essentially we'll be doing two instances of three-point lighting, but we'll add the dimension of multiple camera angles. Continue Reading

Whenever I teach people about making money with AdSense, I make sure to let them know how easy it is to get started. Once they understand that their original content can translate to a revenue stream, they usually want to know what to do. For someone who has never blogged before, I recommend they set up a Blogger account. Not only is it easy to use, but it is also free. And since Google owns... Continue Reading

If you are a small to medium-sized business that can deliver a physical product at a reduced (or matched) cost locally, then you must consider implementing a serious local search campaign. I would urge you to take a serious look at any funds in your marketing plan allocated to radio, television, or any other form of non-direct response marketing and consider using at least some of those funds for a well-planned local search effort. Continue Reading

Everyone's got a good idea, and they constantly dream of finding the perfect person who will hand them a briefcase of cash in exchange for that idea. To be honest, that's just not realistic. Ideas are pretty much worthless, unless you take action on them. Continue Reading

iPhone apps are all the rage right now, but having a great idea and developing a successful iPhone application are completely different things altogether. The mobile application development process is quite a bit different from a normal software development process and many of these differing factors must be considered as early as the conceptual phases of development. The objective of this article is to provide the reader a process for taking an application from... Continue Reading

What do people see when they look at you? Initially, they see your physical appearance. However, I believe our bodies are really a small part of who we really are. Man is a three-part being. We are body, soul and spirit. The body is just a casing (or an earthsuit as John Eldredge likes to say) to give our real selves something to walk around in during our brief stay on this planet. And yet... Continue Reading

A recent question in USA Today by Steve Strauss in the "Ask the Expert" column asked the question, "Should Entrepreneur's Twitter?" Mr. Strauss answered the question with a definitive "No" and gave several reasons. One must wonder how someone who so clearly does not understand Twitter was able to speak as an "expert." As a true expert on the subject, I wish to set the record straight and dissuade entrepreneurs from acting on Mr. Strauss... Continue Reading