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Internet Marketing for the Terminally Shy

Posted on October 28, 2010 1:29 PM

I came into Internet marketing from two businesses that couldn't have been more different to the work that I do today. Continue Reading

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Increasing Your Social Media Influence

Posted on September 23, 2010 11:47 AM

I'm always telling people that success at social media is not about money. You can't measure your Twitter income or your Facebook revenue each day in the same way that you should be keeping track of your AdSense earnings or your affiliate income. It doesn't work that way. Continue Reading

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Meetup.com: It's All In Who You Know

Posted on April 3, 2010 1:18 PM

(Written by guest contributor Sarah Beek) Meetup.com is the perfect confluence of online social networking and in-person social networking. Social networking websites are great, but they really can't compete with the power of meeting and connecting with someone in person. Actual social networking solidifies relationships and often seals real business deals. That is why we recommend conferences so highly. But if you don't have a couple of grand lying around to attend a conference right... Continue Reading

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Building Relationships That Generate Sales

Posted on March 8, 2010 11:00 AM

Social media has changed everything. When the Web first took off, it wasn't clear how anyone could make money by putting words on a Web page. Then Google brought out AdSense, competitors rushed in with their own programs and people who produced good content, paid attention to their ads and worked hard and patiently at building their sites got to see their incomes take off. But it was all pretty impersonal. Early websites provided information... Continue Reading

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Train Your Brain to Gain

Posted on March 3, 2010 3:08 PM

(Written by guest contributor Loral Langemeier) Most people aren't born with a silver spoon in their mouth; the truth is very few experience that luxury. Many people opt for settling with the average life, being "gainfully employed." Most buy a home, raise a family, pay into a 401K and get in and (if they're lucky) out of debt. Sound familiar? If it does, you're in a lifestyle cycle -- meaning you tend to struggle your... Continue Reading

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Are You in the Top One Percent?

Posted on February 24, 2010 11:52 PM

The world is changing. But you don't need me to tell you that. The Internet of today is a far cry from the one I launched my first site on fifteen years ago. Technology has made major advances, meeting needs of many, and exposing other needs yet to be met. Just in the past few years, the way we market products and services online has changed. Continue Reading

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Meetup.com: It's All In Who You Know

Posted on January 4, 2010 9:18 AM

Meetup.com is the perfect confluence of online social networking and in-person social networking. Social networking websites are great, but they really can't compete with the power of meeting and connecting with someone in person. Actual social networking solidifies relationships and often seals real business deals. That is why conferences come so highly recommended on this site. But if you don't have a couple of grand lying around to attend a conference right now (or... Continue Reading

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Using Communications To Create A Community

Posted on December 22, 2009 8:00 AM

Internet marketing isn't about technology. It's never been about technology. The computers and the Internet, the multimedia uploads, webinars and ebooks are all just a means to an end. They're tools for transferring information from one place to another. The revolution that has allowed us to build online businesses, even from our living rooms, garages and bedrooms, isn't a technological revolution. We've just enjoyed the benefits of those changes. It's a community revolution. Continue Reading

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Become The Ruler Of Your Twitter Watercooler

Posted on October 9, 2009 8:00 AM

Twitter isn't the only microblogging service on the Web. It's not even the best microblogging service on the Web. In Twitter Power, I describe a number of sites that also let members post short notes to tell friends and followers what they're up to. Plurk, for example, is alive and kicking, and it looks great. It has neat icons, a clever, horizontal timeline and all sorts of add-ons and gizmos that make it look a... Continue Reading

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Twitter is Life!

Posted on June 17, 2009 8:00 AM

I love it when academics launch studies of the entrepreneurial world. Sometimes, they come up with truly valuable and fascinating information. I can't think of any off-hand, but I'm sure they must do sometimes. More usually though, the buffoons claim that their observations have discovered something truly amazing and revolutionary... something that those of us who were actually doing it knew all along. While the prof. is getting another publication and a nomination for a... Continue Reading

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It's All About You

Posted on March 24, 2009 8:00 AM

When I went to my first Internet marketing conference I had a huge surprise. It wasn't the amount of information that I picked up sitting in the audience. And it wasn't the fascinating conversations I had sitting in the restaurants and the hotel bar in the evening. It was the fact that people knew me. Continue Reading

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You've Got To Do The Work To Get The Rewards

Posted on March 10, 2009 8:00 AM

Whenever I sit down to write a book or prepare a talk, I always have one goal in mind. I want to make it easier for other people to achieve success. That's easier... not easy. I know my limitations. And I know Internet marketing. And I know that there's no such thing as a successful Internet business that was built easily. Continue Reading

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Can I Ask You A Question?

Posted on November 29, 2008 8:00 AM

Whenever I attend a conference I always try to listen to as many of the other speakers' talks as possible. I can't think of a single talk that hasn't taught me something. But some of the most powerful and valuable information that I've learned at conferences didn't come while sitting in front of a professional marketer. It came while sitting in the café afterwards and chatting with my students. Continue Reading

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The Death of Google AdWords

Posted on October 31, 2007 5:04 PM

What if I told you could pick the brain of a former Google employee for $100. Would you seize the opportunity? Frankly, I can't imagine anyone with even the slightest curiousity not taking advantage of that offer. What if I told you that this person was on the original Google AdWords team? I don't know about you, but I'd pay over $1000 to hear what this person has to say! Well, I've got some bad... Continue Reading

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FTC Disclaimer: Posts written before December 1st, 2009 may include endorsements of products or services that include a material connection to the author. Readers should assume a material connection for any product or service endorsed prior to December 1, 2009.