I recently wrote a few articles that created quite a bit of response from my readers. Where is the Integrity in Internet Marketing? challenged many of the all-too-common tactics used by unscrupulous marketers. I invited my readers to share their thoughts and experiences related to these issues, and the comments that followed were both insightful and instructional. Let's face it. When it comes to selling a product or service, marketing approaches are all over the... Continue Reading

(Written by guest contributor Tim Golen) The other day I was asked by a colleague why developers in general have a hard time setting firm deadlines. I thought it was a valid question. I am by no means an authority on this issue, but I can speak for myself and for others that I have witnessed and talked to. I think that there are several reasons why developers find it difficult to set a firm... Continue Reading

There's a lot of great information out there that will walk you through the nitty gritty details of copywriting. Things like how long to make your sales page, and what elements do the most to drive sales. Think of these things as the scaffolding of your copywriting. Whether or not you choose to use all or just some of them, they provide a general framework around which to write your copy. Continue Reading

Perhaps it is the way creatives are wired or the difficulties of collaborative projects, but too often creatives have a file management system that is.....well, "creative." Organization is often not one of our strengths. Yet keeping advertisements, stock photography, designs, proofs, versions, illustrations, and production files organized will maximize your efficiency and your ability to collaborate with all the members of your team. Continue Reading

(Written by guest contributor Christopher Guerriero) Everything I Needed to Know to Make Over $200,000/Month in Online Memberships I Learned Cleaning Toilets in the Health Club Business Continue Reading

(Written by guest contributor Andrew Krzysiak) Part 1: Purpose & Preparation Do you have a great idea for a website? Can you already picture it in your head? Are you ready to find a designer to build it? Continue Reading

WARNING: This series of posts may be hazardous to your preconceived notions of how to make money online. Reading it may save you thousands of dollars in pipe dreams and cause you to focus on the single most important aspect of running an Internet business. If you suffer from A.D.S. (Acute Denial Syndrome) or insist on believing that buying another product or service is the magic bullet that will cure all your financial ills, these... Continue Reading

When I was researching "Click Here to Order," there was a story I kept coming across time and time again. Marketers would tell me how they were down to their last penny, ready to throw in the towel, on their way to looking for a day job... when something happened. For copywriter Michael Fortin, who had already declared bankruptcy by the age of 21, it was the discovery of the power of a well-written sales... Continue Reading

A few months back, I launched this groundbreaking Internet marketing course to the world... The Secret Classroom ... and the feedback has been fantastic! I regularly receive emails from people telling me what an impact this course has had on their online business. I wanted to take a moment today and share one of these emails with you. I think it says way more about the value of The Secret Classroom than I could ever... Continue Reading

I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading

I'll be the first to admit that I have made some mistakes in my life. Hey, I'm human and I don't expect to always get it right. It was a mistake for me to tell people about Mike Filsaime's report, "The Death of Internet Marketing" before it was actually time to do so. Ooops. My bad. Sorry, Mike. It was a mistake to accidently use another marketer's trademarked name in reference to a different marketer's... Continue Reading

On the road again... Just can't wait to be on the road again... ... that is as long as I am either on vacation with my family or traveling to a seminar! And that's what I am doing tomorrow... heading to Philadelphia for Ken McArthur's JV Alert Live seminar, where I will be joining other speakers and attendees for three days of intense learning, brainstorming and networking. I absolutely love going to seminars. Want to... Continue Reading

Just how much money can you make with Google AdSense? In January 2006, I had the opportunity to speak to a group of copywriters on the topic of AdSense. In the video clip that follows, I share the story of how I initially failed with AdSense... and then I share what happened next. Continue Reading

It's been a fascinating weekend. I've been hanging out at Harlan Kilsteins Copywriting Workshop and have met some fascinating people. I presented advanced Google AdSense strategies to the group today and was excited to see the light bulbs go on over so many heads. I am pleased that a select few have decided to join my AdSense Apprentice program, and excited that they will be jioning me on a series of telecourses scheduled to take... Continue Reading