(Guest post by Murray Newlands) INTENTclick turns words in existing content into monetized links freeing you from having to manually add affiliate links yourself. This service saves you time and ensures that your links are always up-to-date and generating income for you. Links are dynamically created as the page is loaded so you don't lose any SEO value. When you move your mouse over one of the links, a mini-pop-up window appears containing a small... Continue Reading

Google does a great job. It's managed to create an advertising system that allows anyone to make money from their website. It's created opportunity, and given it to anyone with patience, a willingness to learn, and entrepreneurial drive. Continue Reading

When the potential of Google AdSense became clear, it was a seminal moment. It was a revolution in entrepreneurial opportunity. You didn't need to be a programmer, a computer whiz or a venture capitalist to make money out of the Internet. All you needed to do was identify one thing that you knew a lot about, write about it, surround your content with ads and if you could bring in the traffic, you had a... Continue Reading

Creating a successful Internet business is all about bringing in users and turning them into cash. The more of those users you can convert, the more money you'll make. Your clickthrough rate - the percentage of users who click on an ad - is a measure of your ability to convert your users. A good website will have a clickthrough rate (or CTR) of around 3 percent. Or to put it another way, even a... Continue Reading

Whatever your biggest motivation for starting your business, you want to make your life easier. You want to make it wealthier, happier, freer, more comfortable... but also easier to manage. That doesn't go too well with running a website, even a small one. Being an entrepreneur is difficult, especially at the beginning when you'll be doing almost everything yourself. Even if you hire freelancersfor coding or design, you'll still have to manage their work, set... Continue Reading

I've been talking about social media a lot lately and one of the questions that comes up time and time again is how effective it is. It's not an easy question to answer. Ask me how effective an AdSense placement is and I can open my AdSense journal, look at the stats and tell you exactly how much extra I earned when I moved an ad unit on that page from here to there. I'll... Continue Reading

It shouldn't be a difficult question. If you want to know whether your site is a success, you don't have to look further than the last line in your AdSense stats. If you're happy with the amount that's going to appear on Google's check this month, you're successful. But what if an advertiser asked how successful your site is. What would you say then? You wouldn't tell him how much you're earning each month, would... Continue Reading

"Focus on what's meaningful, not what's measurable." I wish I'd said that. It wasn't me though. It was Warren Buffet, a man much smarter -- and a great deal wealthier -- than me. And not surprisingly, it's great advice and it's especially important for online marketers. The Web gives us access to all sorts of figures. Our AdSense stats tell us our clickthrough rates, our eCPMs, how our channels are doing and of course, our... Continue Reading

If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover. That would be true even if you were publishing a free newspaper. Continue Reading

If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover. That would be true even if you were publishing a free newspaper. You'd just want know how many people your publication reaches so that you can charge advertisers the right price. Online... Continue Reading

I love keeping my eye out for new ad services that can make you and me money. Google AdSense continues to pay off. Kontera is a winner is my books. And I've had some positive things happen with YPN and Chitika. But I've come across something new which pays off INSTANTLY! Continue Reading

It's a sad moment, but it was easy to see coming. Google has now officially killed off site targeting. The function that allows advertisers to choose to advertise directly on your Web pages still exists. But now it's called "placement targeting." There are two differences. Continue Reading

Ever since Google changed its Terms of Service to allow publishers to place other ad programs on AdSense pages -- provided those other ads don't look like Google's ad units -- publishers have been wondering how to make the most of this bonanza. It's like telling a child he can put as many different types of cake on his plate as he wants. On my blog for example, I'm using Kontera's text links to supplement... Continue Reading

Saturday morning ramblings. I know, it might be Saturday afternoon or Sunday... or even Monday, when you receive this. Nevertheless, it's Saturday morning as a write. So there. :-P Here come the ramblings, kind of a stew from me to you :-) Continue Reading