Allow me to introduce you to my nephew, Jordan Benker. I know him as Jordy, and he is a very talented young musician. Why am I writing about Jordan today? Obviously, I care about him and I want to see him succeed. But I've got another angle. This past week I observed something very interesting happening with Jordan while following his Facebook posts. There was a discussion saying that his name trended worldwide on Twitter... Continue Reading

Recently I was sent a link promoting a new Wordpress theme designed just for affiliate marketers and people wanting to build niche sites. Being the creator of the Socrates Theme, I had to take a look. Sure enough. Here come the copycats. I continue to be amazed at the utter lack of creativity in people who pass themselves off as "experts." Not only is the headline and a bunch of the copy on this new... Continue Reading

It's Monday morning and I am thinking about what I should write about today. As I ponder the things happening in my life, I consider my options. The new Twitter is coming. But I haven't seen it on my account yet, so that will have to wait. I'm a week into Project Fit, but I'm feeling kind of under the weather today. I've been invited to speak in Asia. It's exciting, but I don't think... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) Last week we talked about the importance of understanding the various aspects of business formation and patents. This week we cover copyrights and trademarks. Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) Let me get right to the point. The reason our economy is in the tank today is that too many people are focused on creating money instead of creating real products and services. To correct this problem, we need to get back to the basics of creating products and services that people need or want, and let the money come as a result. That's the business of... Continue Reading

(Written by guest contributor Fletcher Groeneman) Last time we discussed the first step in the process of branding, "know yourself." This time I would like to build on that foundation. If you feel you have a solid idea of what you or your product wants to become, it is time to learn how to best present it. While it's true you may have a great product, every product has its weaknesses. The good news is... Continue Reading

(Written by guest contributor Alan Bechtold) To make compelling offers and to create sizzling copy that sells those offers effectively, you must enter the conversation already going on in your ideal prospects' minds. This is an edict that's been passed down through generations of successful direct marketing masters. It's never been proven wrong. Continue Reading

(Written by guest contributor Chris Harper) When most of us hear the phrase "show and tell" our minds naturally drift back to those awkward events from our childhoods that required us to bring something interesting to school to share with the class. Drawing on that tradition, YouTube has launched a new Show and Tell channel that they operate in partnership with the Art Directors Club, that aims to show off interesting and effective ways that... Continue Reading

Years from now, people will still be asking me this question... "Is your mother proud of you for your success with iFart, the iPhone app?" The answer has always been and will always be a resounding YES! I mean, what mother wouldn't be proud of her boy turning one of man's favorite past-times into something profitable? I recently had the opportunity to give a presentation at our local Ignite meeting in Fort Collins, CO. Equipped... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) This article is the first of a two-part series on benefiting from The Power of Acceptance. Watch for Part 2 on the ability to receive and surrender and how it can help you to succeed. What if I told you that your business was the same as every other service and consulting business on the planet? Would you believe me, or would you start pointing out differences... Continue Reading

(Written by guest contributor Andrew Krzysiak) Photographs and illustrations are elements of nearly every design. They have the power to add emotion, interest, and impact to the content of any layout. Getting the right image that will communicate your message to the desired demographic can be a challenge. This article will help you get the picture. Continue Reading

I've spent some time in the Internet marketing space for just about five years now. Over that period of time, I've seen dozens of people who call themselves Internet marketers. I've also seen hundreds of products. Software, ebooks, courses, you name it... I've seen it all. Some people in Interent marketing are worth listening to because they are bringing value to the table. They are entrepreneurs with real solutions who are able to sell their... Continue Reading

Let me get right to the point. The reason our economy is in the tank today is that too many people are focused on creating money instead of creating real products and services. To correct this problem, we need to get back to the basics of creating products and services that people need or want, and let the money come as a result. That's the business of creativity, and it's going to be the... Continue Reading

The people behind Twitter were incredibly lucky. They weren't lucky because they had a great idea. They weren't even lucky that no one else had thought of their idea before them. They were lucky that the system took just two weeks to build. My staff and I get together for regular brainstorming sessions. We toss out ideas left, right and center. By the time we walk out of that room, we've got a white board... Continue Reading