"When you are through changing, you are through." - Bruce Barton Change is inevitable. Apart from death and taxes, change is the only thing in this life that we can count on. This past year has found me in the midst of much change. After a number of years as an author, speaker and entrepreneur, I have spent the last year quietly reassessing my life. Taking some time away from work, I've been tending to... Continue Reading

Whenever we start work on a new product at InfoMedia, the beginning is always a moment of inspiration. Continue Reading

Google does a great job. It's managed to create an advertising system that allows anyone to make money from their website. It's created opportunity, and given it to anyone with patience, a willingness to learn, and entrepreneurial drive. Continue Reading

Have you ever gotten your car stuck in a ditch? Your rear tires desperately try to find traction only to spin deeper and deeper into the mud. The more you step on the gas, the worse your situation becomes. And now you are spraying mud everywhere. It can even end up on other people and their vehicles. You can keep trying to get out of the ditch. Or you can realize that what you are... Continue Reading

Failure. The word is laced with negative connotations. That's why I think failure gets a bum rap. Failing at something is not necessarily a bad thing. It just means you are trying. And it means you have found a way to not succeed. Thomas Edison went through thousands of experiments before his first lightbulb was illuminated. Ben Franklin is quoted as stating, "I didn't fail the test, I just found one hundred ways to do... Continue Reading

What makes the difference between a person who succeeds and one who doesn't? What makes the difference between a person who accomplishes great things and another who never does anything? What makes the difference between a person who gets what they want and one that is left empty-handed? Certainly, life can throw all kinds of curveballs at us. We don't get to choose our parents. We don't get to choose where we are born. We... Continue Reading

A few years ago I heard people in the Internet marketing circles talking about "The Secret." I was told it was an amazing film featuring successful people demonstrating a "law of the universe" that had been hidden from the majority of mere mortals. Starring in this film based on a book by Rhonda Byrne were such people as Joe Vitale, James Arthur Ray, Michael Beckwith, David Schirmer and Bill Harris, among otthers. I decided to... Continue Reading

I've put a lot of hours into World of Warcraft. Maybe some would say that I've put too many hours into World of Warcraft. But I enjoyed that time, so those people are wrong. Continue Reading

(Written by guest contributor Chris Harper) If you have spent time on YouTube, then you've probably seen at least one user's YouTube channel. And if you've seen more than a few, then you may have noticed that the design and attractiveness of those channels varies widely from user to user. Some of them are highly attractive with custom imagery, while others make your eyes hurt to look at them. If you have a YouTube account... Continue Reading

(Written by guest contributor Joel Ownby) In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of "hits," which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised... Continue Reading

(Written by guest contributor Joseph A Michelli Ph.D.) Last week we talked about the importance of having a customer-centric business approach. But how exactly do you go about becoming a business like The Ritz-Carlton Hotel Company that adds value though service excellence and desired experience? I take my clients through a very systematic process with delivery of that process adapted to the needs of their business. Typically this journey begins with an honest assessment of... Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D) I love buying things online! What I am not fond of is the service, or should I say the lack of service, I often receive after the sale. The great speaker and human development expert Earl Nightingale once noted, "Our rewards will always be in exact proportion to our service." However, with the world markets injured by those who focused more on profiting themselves than serving the... Continue Reading

(Written by guest contributor Fletcher Groeneman) If you are looking to create a distinct and memorable brand for yourself or a product, you will more than likely discover thousands of techniques and strategies to aid you in the process of branding. Branding is what defines you in the mind of the consumer; it is your calling card. Without it, you don't exist in the world of commerce. Discover the foolproof method for developing your brand... Continue Reading

A 2006 study found that viewers made subconscious decisions about the quality and credibility of web pages in just 1/20th of a second. In this blink of an eye, viewers did not have enough time to read text or even recognize photos, but instead were reacting only to the site's layout. Even when the participants had more time to look at the site, the research found that they only attempted to reinforce this initial conclusion. Continue Reading