How many times have you shopped at a store or eaten at a restaurant and been invited to take a customer service survey. Usually these survey opportunities are presented by the clerk or waiter who points out a web site at the bottom of your receipt. I have never paid attention to these in the past and often find them to be a nuisance. Sure, Target claims to give away $5000 gift cards. But who... Continue Reading

In the last year my company has had a lot of success with Clickbank, the world's most trusted digital marketplace. We currently have a half dozen products in the Clickbank marketplace and they generate a steady income for my company. One thing all those products have in common is that they were all setup, launched and managed by my VP of Ideas, Dan Nickerson. Dan has become an expert at the rapid development and launch... Continue Reading

It's not uncommon for marketers to use upsells and downsells in order to gain a new customer and make a sale. Downsells typically offer the same product or some derivative of that product at a discounted price. Upsells will usually come after a sale has been made, and offer extra goods or services for an additional fee. There's nothing wrong with upselling or downselling in theory. But I do believe there are cases where integrity... Continue Reading

When was the last time you called your congressman to weigh in on an issue? When was the last time you participated in one of those surveys conducted by the national chain restaurants? You know the ones where they ask you to call in and reward you with a free appetizer or dessert. And when was the last time you left a comment on a blog? The truth is most of us never take the... Continue Reading

There are certain aspects of web design that you should make absolutely sure you are getting right. Here is a short list of the most important ones: Continue Reading

(Written by guest contributor Joel Ownby) In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of "hits," which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised... Continue Reading

I probably don't need to tell you how important it can be to have a successful product launch. The launch of a new product can set the tone for how that product will be received down the road. It is important to hit the ground running on product launch day so that you can capitalize on that momentum and keep it going. In this article, I will be looking at a product launch from... Continue Reading

I have to warn you now. This entry is not going to be pretty. But someone has got to say something. Anyone? Anyone? Bueller? Fine... sigh... I'll do it. Continue Reading

There's no doubt that Google is challenging Microsoft's dominance of the desktop. Search, office applications, email... the list goes on. But here's a surprise that was discovered as an easter egg hidden in Google Earth... ... The Google Earth Flight Simulator Continue Reading

I've been slaving away attempting to make sense of this thing we call the Internet. In order to put things in proper perspective, I have composed this paper which I hope will prove useful. Continue Reading

Over the years, many atheists and agnostics have enjoyed mocking Christians and people of religion who choose to believe in God. The most frequent criticism is that belief in God is unscientific, therefore it is foolish. What many people don't realize is that the Bible and the stories within have an incredible amount of evidence to support them. More and more scientists are recognizing that the complexity of the universe necessitates a divine Creator as... Continue Reading

It's a great day to be an American! I just woke up after a few hours of sleep and feel like I have a political hangover. Yet, I can't take my eyes off it. Let's look at some incredible things that came out of this election... George W. Bush won the most votes EVER, beating even Ronald Reagan. George W. Bush beat John Kerry by over 3.5 Million votes, making him the clear winner. A... Continue Reading

I am WAY overdue on this entry in my 15 Best Movies Ever series. Sorry about that, but I wanted to watch the film again before writing about it and recently got around to it. I know, I know. You were checking my blog every other minute just hoping the review was forthcoming. Wait no longer! #9 is a love-it or hate-it film by Monty Python alumnus Terry Gilliam. The only American in the troop... Continue Reading

Mary and the kids needed to take some extra time for school today, so I dropped them off at the Cleveland Public Library. I then excitedly drove down the street to the Rock and Roll Hall of Fame. I've always want to visit this place and was thrilled to have the opportunity. The architecture of the building was very cool with a wide open atrium and six levels of exhibits. I only had a couple... Continue Reading