One of the perennial questions in online marketing is how to get more traffic to your site. Whether you are just starting out, having just launched your site and are now wondering who's going to read it, or have been in the business for awhile and would like to improve your numbers, there is always something you can do to get more readers and site visitors. Here is a laundry list of our favorites. Don't... Continue Reading

First of all, I want to wish all my family, friends and associates in the United States a very Happy Thanksgiving. I'm sure it will be filled with lots of fun, bonding and good food. I may have to put a couple pounds back on today. Now, what's with this Green Friday thing? As you know, the Friday after Thanksgiving is typically known as Black Friday. It's the day that people camp out in line... Continue Reading

Coca Cola calls itself "The Real Thing." Rappers tell each to "keep it real." Teenagers are told to "be true" to themselves. Continue Reading

I came into Internet marketing from two businesses that couldn't have been more different to the work that I do today. Continue Reading

Who did you vote for to be President? Do you watch Lost? When was the last time you went to church? Who has the best french fries? What's with all the questions? Continue Reading

There are a lot of different ways to market a product, but they're all trying to do the same thing. From a free listing on Craigslist to a thirty-second slot during the Superbowl, all marketing is trying to build a relationship with its audience. Continue Reading

I'm not a very good cook, so I tend to eat out a lot. I don't do a lot of fancy dining, but it's not unusual to find me and my family at a national chain or local diner. My experiences as a patron of restaurants has helped clarify what I believe makes a good waiter and what makes a bad waiter. Waiting tables is a difficult job. Hectic kitchens... unruly customers... angry cooks... wrong... Continue Reading

What's the real secret to getting things done? While much of the answer lies in things like motivation and daily habits, you also can't ignore the value of the tools you use every day to do the work. We polled our staff to find out what's running on their machines here at the office and at home. What we found is that our office has some universal solutions, and then seemed to split departmentally. So... Continue Reading

(Written by guest contributor Joel Ownby) In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of "hits," which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised... Continue Reading

(Written by guest contributor Andrew Krzysiak) Web design is like most things in life: just when you think you have it all figured out...you're wrong. Many of the web design beliefs we have held for years are no longer applicable. Here are three design myths that may surprise you. Continue Reading

(Written by guest contributor Sarah Beek) It's no secret that Twitter and Facebook can be huge time sinks. Tweeting, keeping up with the tweets of others, keeping an eye on what people are saying about you, it goes on all day (and night, depending on your market). So how do you actually get any work done? And if you are using social media to promote a cause or a business, how do you make sure... Continue Reading

I've been creating content-based websites since 1995. My first site, WorldVillage.com, was one of the first 25,000 sites on the web. My team is currently working on a fresh design that should be ready to launch early March. My bargain-hunting site, DealofDay.com, has been around since 1999. One of the first coupon code sites on the web, it has recently gone through a redesign and continues to attract hundreds of thousands of visitors each month... Continue Reading

Interviewing prospective web designers is often a difficult task. Some candidates might be design rock stars but unable to develop the essential business features for your site, while other applicants will have portfolios filled with high-ranking sites that look like ghosts from the late 90s. Continue Reading

With all the talk of the "world wide" Internet and globalization, it can be easy to ignore the profit potential of people living in your area. People are still people, and they still prefer to buy things from people who they know and trust. So why not make sure those in your physical vicinity are able to find you and your website? Continue Reading