It's been over two years since Apple approved iFart Mobile for sale in the iTunes appstore. During that time, iFart has become the defacto novelty app. Even after all this time, iFart finds its way into headlines again and again. I recently shared that I am changing my business model. In order to focus on my new efforts, I have decided it is time to sell some of my existing properties. I have already sold... Continue Reading

(Written by guest contributor Andrew Albritton) To say they're the latest craze in online shopping would be an understatement. Groupon, Living Social, Social Buy etc. have taken the web by storm, revolutionizing how "deal of the day" type websites meet local brick and mortar business. Traditional "Deal of the day" type sites are typically affiliates that have great discounts from advertisers that have a large online presence and may not even have brick and mortar... Continue Reading

A few years ago I heard people in the Internet marketing circles talking about "The Secret." I was told it was an amazing film featuring successful people demonstrating a "law of the universe" that had been hidden from the majority of mere mortals. Starring in this film based on a book by Rhonda Byrne were such people as Joe Vitale, James Arthur Ray, Michael Beckwith, David Schirmer and Bill Harris, among otthers. I decided to... Continue Reading

There's a very disturbing trend taking place in the Internet marketing world. I am specifically referring to the Infoproduct "make money online" niche. I've had one foot in this market for the past few years, but I am increasingly dismayed by what I see happening. I say "one foot" because my products and services are very diverse and most are not in the IM niche. However, it's time someone came forward to draw a line... Continue Reading

To someone who's never built a website, never tried to run a blog, never done more than leave a comment at the bottom of an article, becoming an online entrepreneur can look a little scary. It continues to look scary right up until they try it. Continue Reading

Mobile marketing is a new trend that is often misunderstood by business owners. Do you own a business and wonder how you could use mobile marketing to your advantage? Check out the following ideas. Continue Reading

(Written by guest contributor Alan Bechtold) To make compelling offers and to create sizzling copy that sells those offers effectively, you must enter the conversation already going on in your ideal prospects' minds. This is an edict that's been passed down through generations of successful direct marketing masters. It's never been proven wrong. Continue Reading

(Written by guest contributor Joel Ownby) Advertisers and business owners are starting to understand the value in direct response mobile marketing because the response rates are too high to ignore. TextCastLive is a new service that has taken the rules taught to us by direct marketing mediums like e-mail autoresponder systems and direct mail and applied them to SMS text message marketing to provide a robust, platform-independent, scalable, enterprise-class mobile marketing solution. At the highest... Continue Reading

I said I wasn't going to do it. But I did it. I purchased an iPad. I did buy a first-generation iPhone, even paying $599 for it. But I fully intended to wait to get an iPad. and then I saw an article in PC World. Continue Reading

I've been blogging since 2003. I started JoelComm.com as a personal site where I could write articles about whatever I wanted. I wrote about my family, my travels, my dog, movie reviews, computer games and whatever else crossed my mind. But as I began taking my blog more seriously, I began creating more original content that brought value to others. My expertise in online business, site monetization, iPhone applications and other areas proved valuable for... Continue Reading

I meet two kinds of entrepreneurs at conferences. The first are the people hoping to get rich quick. They listen to the speakers and they make notes but what they're really hoping is that someone will let slip a giant secret that will enable them to make a huge sack of cash. Their aim is to retire within a year and spend the rest of their life on the beach. Those are the people who... Continue Reading

The world is changing. But you don't need me to tell you that. The Internet of today is a far cry from the one I launched my first site on fifteen years ago. Technology has made major advances, meeting needs of many, and exposing other needs yet to be met. Just in the past few years, the way we market products and services online has changed. Continue Reading

As a blogger, I frequently share my opinion on a number of topics. That sometimes includes current events or newsworthy items. However, I never put myself forth as a journalist. While I prefer to have my facts straight, I must confess that I don't always get it right. But I believe those who report news have a much bigger obligation to accurately report stories. Don't you agree? I can't tell you how many times I... Continue Reading

If you are a small to medium-sized business that can deliver a physical product at a reduced (or matched) cost locally, then you must consider implementing a serious local search campaign. I would urge you to take a serious look at any funds in your marketing plan allocated to radio, television, or any other form of non-direct response marketing and consider using at least some of those funds for a well-planned local search effort. Continue Reading