Are you a freelancer? Do you have a skill that is in demand that you could use to turn yourself into one? Lots of people when they look to start an online business focus on learning the ropes in terms of various streams of passive online income such as AdSense, affiliate products, ClickBank, and so on, and while there is nothing wrong with that, many of those people could be making more money in a... Continue Reading

Failure. The word is laced with negative connotations. That's why I think failure gets a bum rap. Failing at something is not necessarily a bad thing. It just means you are trying. And it means you have found a way to not succeed. Thomas Edison went through thousands of experiments before his first lightbulb was illuminated. Ben Franklin is quoted as stating, "I didn't fail the test, I just found one hundred ways to do... Continue Reading

Carpe Diem, goes the phrase. Literally translated "Seize the Day" from Latin, I first became familiar with the term from the film Dead Poets Society. While the film had a depressing twist, I am coming to understand more and more the need to take hold of the moments in our lives. It seems like just yesterday that my son was born. I remember changing that first poopie diaper as though the smell still lingers in... Continue Reading

Death. Now there's a way to start a blog entry! It's been said by Steven Covey that we should "begin with the end in mind." Well, it doesn't get any more "end" than death, does it? At least as far as our lives on earth are concerned. We live in a culture that is death-averse. We are fascinated with concepts of the afterlife, but death itself is a horrible thing that we'd rather not look... Continue Reading

It's Monday morning and I am thinking about what I should write about today. As I ponder the things happening in my life, I consider my options. The new Twitter is coming. But I haven't seen it on my account yet, so that will have to wait. I'm a week into Project Fit, but I'm feeling kind of under the weather today. I've been invited to speak in Asia. It's exciting, but I don't think... Continue Reading

So you've got your website up and running, complete with some key products and ads and maybe even a sales page. So now what, you just sit back and wait for the sales to roll in, right? Well, in your rush to get online, you may have overlooked the importance of a key task that just might be the single most vital thing you do as a marketer: split testing. This, in a nutshell, is... Continue Reading

(Written by guest contributor Tim Golen) In my line of work, I get asked a lot about what the difference is between mobile application development and mobile web development. Instead of just responding to a bunch of emails, I thought it best to write an article about it. Continue Reading

If I were to ask for a show of hands on how people have used the Internet in the past seven days, it would reveal some very interesting data. A small percentage of people would say they participated in some form of online entertainment. A greater number would confirm they had interacted on a chat room or message board. Still more would raise their hands when asked if they did any online shopping. Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

After the success of my book Twitter Power, my publisher relentlessly pursued me, wanting to know what my NEXT book would be about. I kept telling him that I don't know and that I wouldn't write another book just to write another book. Instead, I knew I had to wait for inspiration and that I would know when the time was right. Continue Reading

(Written by guest contributor Brian Means) Attending conferences is a great thing to do for your business. However, it's easy to get in the bad habit of over-commitment, attending too many conferences when you don't even have a solid game plan for attending one. Too many people do not have a clear end in mind when attending conferences. You need to create a strategy for your conference season. Continue Reading

(Written by guest contributor Fletcher Groeneman) It can be said that consumers are persuaded to purchase by their perception of the product and not by the actual product itself. What promotes the idea that every need can be satisfied with the goods or services from a given company? Effective and creative advertising is a skill that every corporation desires yet few succeed in mastering. What makes some ads so successful and others just pathetic? A... Continue Reading

(Written by guest contributor Fletcher Groeneman) Last time we discussed the first step in the process of branding, "know yourself." This time I would like to build on that foundation. If you feel you have a solid idea of what you or your product wants to become, it is time to learn how to best present it. While it's true you may have a great product, every product has its weaknesses. The good news is... Continue Reading