(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

People are so predictable. A new trend surfaces and there are those that immediately begin to capitalize on it. Being on the lookout for "the next big thing" is fine. But what do you do when you discover it? For some people, they engross themselves in the new thing and learn the ins and outs so they can speak from experience. For others, it's all a matter of discovering how they can position themselves as... Continue Reading

(Written by guest contributor Sarah Jane Griesemer) Having an idea, product, video, or marketing plan go viral is something of a holy grail for online marketers. Sure, everyone wants it to happen to them, but how do you do it? What is the magic formula for a successful viral marketing campaign? The answer, unfortunately, is that there isn't one. You know a good viral campaign when you see one, and since by its very definition... Continue Reading

I have to warn you now. This entry is not going to be pretty. But someone has got to say something. Anyone? Anyone? Bueller? Fine... sigh... I'll do it. Continue Reading

The hype for Spiderman 3 is building faster than any movie I can recall since the last Star Wars film. Could this end up becoming the highest grossing film of all time, perhaps knocking Titanic off it's perch? Only time will tell as we still have a few weeks before the film launches on May 4th. At the very least, the teasers and trailers are a fascinating study in pre-launch marketing. Will you be seeing... Continue Reading

It's just been an incredible month for new revenue-generating resources! First we had the SEO product of the year, The Stomper from Brad Fallon. Then Instant AdSense Templates helped people get a site up and running quickly. Next, Anik Singal and Rosalind Gardner launch their Blog Classroom, which is only available for a couple more days, by the way. If you haven't signed up yet, visit Blog Classroom And now, there's this... Continue Reading

Two totally conflicting stories out of Hollywood today that explain absolutely everything you need to know about how out of touch Hollyweird is with the American mainstream. Continue Reading

I love finger food. There's nothing like the simplicity of enjoying cheese sticks and chicken fingers off the platter. But Wendy's has apparantly taken finger food to the next level. SAN JOSE, Calif. Mar 23, 2005 � A woman's meal at a Wendy's restaurant brought a whole new meaning to the term "finger food." The woman bit into a portion of a human finger while eating a bowl of chili Tuesday night at the San... Continue Reading

Finally, a documentary about the left that I can't WAIT to see. This just in from Drudge... HBO MOVIE SHOWS RADIO 'AIR AMERICA' CHAOS HBO is set to air a behind the scenes look at the launching of liberal radio network AIR AMERICA. The DRUDGE REPORT has obtained a director's cut of LEFT OF THE DIAL, a grossly entertaining docu-drama of life on the other side of the AIR AMERICA microphone. The doubts. The lies... Continue Reading

The continuing story of the Passion of the Christ continues to make big news in the entertainment industry. As of this writing, the film has grossed $333,000,000 in the United States. It has grossed an additional $99,000,000 internationally, and it set a record for a single day opening in Italy just last night. It now ranks as the #10 top grossing film of ALL TIME. Look at some of the movies it has passed... Continue Reading

The Passion of Christ continues to dominate the box office for its third week straight. This amazing phenomenon has grossed over $267,000,000 in the U.S. in the first 20 days of its release. It is now #22 in all-time box office gross. It would not surprise me to see it pass the $400,000,000 mark by the time the dust settles. If that happens, it will be challenging Spiderman for the #5 spot. Box office numbers... Continue Reading

Some recommended links if you have nothing better to do: Top Grossing Movies of All Time - as of this writing, The Passion of Christ is at #23 A Tasty Snack Food TV Game Show fun The Word Spy - just what IS a metrosexual anyhow? "Use the Force, Luke" Continue Reading

I have love. I just don't know where to put it. What can we forgive? It's been a couple weeks since my last review in the series titled, The 15 Best Movies Ever, but I now know why it has taken me so long. Initially not on my top 15 list, but a runner-up, I have been wanting to watch Magnolia for several weeks. Tonight I finally got the opportunity to do so. It is... Continue Reading