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What I Want To Be When I Grow Up

Posted on January 9, 2012 1:17 AM

"When you are through changing, you are through." - Bruce Barton Change is inevitable. Apart from death and taxes, change is the only thing in this life that we can count on. This past year has found me in the midst of much change. After a number of years as an author, speaker and entrepreneur, I have spent the last year quietly reassessing my life. Taking some time away from work, I've been tending to... Continue Reading

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Joel at 175 Pounds

Posted on January 13, 2011 12:01 AM

On September 1st, 2010, I weighed in at over 225 pounds. I didn't step on the scale often because it wasn't very good news. My energy levels were low. My blood pressure was high. And I was moody. I didn't want to feel that way anymore. I had lost weight in the past, but I wasn't sure I could do it again. After all, I DID balloon back to my previous weight AND put on... Continue Reading

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Who Do YOU Trust?

Posted on January 12, 2011 12:01 AM

A couple days ago I blogged about the lack of integrity amongst some Internet marketers. The post attracted thousands of readers and many comments were posted. Clearly, this topic is one on many people's minds. It almost feels like picking at scabs because there is a great deal of wounding in this area. While I appreciate the kind words people shared, this issue is NOT about me. This is about an industry that has been... Continue Reading

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Google Doesn't Always Listen to Its Customers

Posted on December 9, 2010 1:15 PM

Google does a great job. It's managed to create an advertising system that allows anyone to make money from their website. It's created opportunity, and given it to anyone with patience, a willingness to learn, and entrepreneurial drive. Continue Reading

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If Twitter Can Build Its Own Advertising Program, So Can You

Posted on October 15, 2010 12:53 PM

No firm has done more to enable the monetization of the Internet than Google. Its AdSense system has gone through a lot of changes since it launched in 2003, but it's still the backbone of my online business, the channel around which much of my content is built. Continue Reading

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Joel

Posted on May 7, 2010 8:18 AM

Joel. It's not a common name. In fact, it is the 280th most common first name. The Old Testament contains a book of Joel. He is referenced as one of twelve Minor Prophets. The word "minor" has to do with the length of the book, not implying that Joel was a small guy or that his prophecies were in any way less significant. I mean, let's face it... a Word from God is a Word... Continue Reading

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Get the Look: Styling Your phpBB Forum

Posted on April 17, 2010 12:39 PM

Okay, so you have your forum up and running. You even have a topic or two in your forum, but how does it look? In this tutorial, I am going to walk you through the process of installing a theme. It should be pointed out that phpBB hasn't decided if these style effects are called themes or styles. It seems that when looking for one to download, you want a style, but once it is... Continue Reading

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Get the Look: Styling Your phpBB Forum

Posted on April 17, 2010 12:39 PM

Okay, so you have your forum up and running. You even have a topic or two in your forum, but how does it look? In this tutorial, I am going to walk you through the process of installing a theme. It should be pointed out that phpBB hasn't decided if these style effects are called themes or styles. It seems that when looking for one to download, you want a style, but once it is... Continue Reading

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Blast 4 Explodes onto iTunes AppStore

Posted on February 23, 2010 9:11 AM

I'm pleased to announce that our newest iPhone game has just been released to the iTunes appstore. I've been playing the game Connect Four ever since I was a kid. I love the challenge of outwitting my opponent to see who can get four of their colored chips in a row first. I am also a fan of Popcap Games' Bejeweled. I mean, who hasn't spent hours on end swapping gems and getting them to... Continue Reading

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The Value Of Face-To-Face Marketing

Posted on May 13, 2009 8:00 AM

I've been doing a lot of traveling lately. I've been from California to New York, to Utah and Seattle, and to Denver more times than I can count. In theory, none of that traveling should be necessary. Twitter, after all, is the ultimate networking tool. I can be sitting anywhere and by firing up Tweetie on my iPhone, find myself swapping tweets with Tim O'Brien of the New York Times or exchanging ideas with best-selling... Continue Reading

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What Will Social Media Cost You?

Posted on March 29, 2009 8:00 AM

I remember when Guerrilla Marketing came out. I was so excited. Here were a bunch of different methods to run powerful marketing campaigns without spending a dime. It was revolutionary. At last, the average Joe could build a business even with a marketing budget no deeper than his pant pockets. The philosophy laid out in that book still holds good. It is still possible to sell products without buying a 30-second spot during the Superbowl. Continue Reading

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Can I Ask You A Question?

Posted on November 29, 2008 8:00 AM

Whenever I attend a conference I always try to listen to as many of the other speakers' talks as possible. I can't think of a single talk that hasn't taught me something. But some of the most powerful and valuable information that I've learned at conferences didn't come while sitting in front of a professional marketer. It came while sitting in the café afterwards and chatting with my students. Continue Reading

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How Well Do You Know Your Business?

Posted on October 16, 2008 8:00 AM

Did you ever walk into one of those old mom-and-pop hardware stores, the sort of place where piles of dusty boxes filled with metal things are stacked from floor to ceiling and nothing's got a label on it? You walk up to the counter, explain what you're trying to do and the store owner nods, starts bringing down boxes and in no time at all finds exactly the widget you were looking for. Those people... Continue Reading

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On our way to Australia

Posted on June 3, 2008 9:24 PM

It's been a long time coming. I've been asked to speak in Australia several times over the past couple years, but the timing just hasn't worked out for one reason or another. On Sunday, I will be speaking at a major event in Sydney, and I've decided to bring my lovely bride with me. Mary and I are currently in the International Business Lounge at LAX. It's still a few hours until we head to... Continue Reading

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