Posted on September 27, 2011 12:15 PM
(Guest post by Murray Newlands) INTENTclick turns words in existing content into monetized links freeing you from having to manually add affiliate links yourself. This service saves you time and ensures that your links are always up-to-date and generating income for you. Links are dynamically created as the page is loaded so you don't lose any SEO value. When you move your mouse over one of the links, a mini-pop-up window appears containing a small... Continue Reading
Posted on June 25, 2010 11:58 AM
In the years that I've been an online entrepreneur, I've seen some pretty bizarre times. I remember the days when advertisers were paying crazy sums of money for sending them traffic - far more than the visitors were ever going to spend - and I remember the day too when they figured that out. Continue Reading
Posted on March 4, 2010 11:35 AM
(Written by guest contributor Andrew Krzysiak)
Photographs and illustrations are elements of nearly every design. They have the power to add emotion, interest, and impact to the content of any layout. Getting the right image that will communicate your message to the desired demographic can be a challenge. This article will help you get the picture. Continue Reading
Posted on February 3, 2010 1:14 AM
One of the most frequently asked questions that seems to surface again and again is "How do I start an online business with very little money?" Unlike brick and mortar businesses that frequently require retail or office space, inventory of products and an in-house staff, an online business can be run from home with no inventory and outsourced staff. This entry will lay out the absolute bare essentials needed to start your own online business... Continue Reading
Posted on January 12, 2010 8:00 AM
When you hear a KaChing in a store, it can only mean one thing. The store's made money. Someone's bought something. They've given money to the store's owner and they've walked away with a product they're going to enjoy.
But before that KaChing, there were a number of smaller rings. You won't have heard them but you can be sure the store's owner did.
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Posted on December 16, 2008 8:00 AM
I believe that anyone can make money as an online publisher. I've always believed that and I've seen enough people set up websites and generate income to keep believing it.
But I know there's something wrong with this picture.
I'm not going to kid myself and it would be plain wrong to try to kid anyone else.
Some publishers are going to have an easier time than others. Continue Reading
Posted on October 8, 2008 8:00 AM
I often talk about the different tools that you can use to complement the AdSense units you put on your site. Sure, AdSense is always going to be the most effective ad system on your pages. But you also want to earn for your impressions, and from affiliate links too.
A mixture of different revenue generations systems will help to increase the value you receive for your users.
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Posted on September 24, 2008 8:00 AM
It's been a long time since I optimized my first AdSense ad. Many things have changed since then. Some things have stayed the same. The principles of AdSense optimization have stayed the same. You still have to blend your ads into your site. You still have to produce good quality content. And you still have to bring in traffic to look at that content. The content itself has changed though. Videos are now an important... Continue Reading
Posted on September 15, 2008 8:25 AM
If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover.
That would be true even if you were publishing a free newspaper.
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Posted on September 11, 2008 8:00 AM
I'm always going on about the importance of networking at conferences. That's because I don't know of any strategy that can improve an online publishing business's success rate faster. Networking puts you in touch with opportunities that you can't find any other way. It builds the sort of business relationships that can last for many profitable years. It really does make running a business fun. And there's just no better place to do it than... Continue Reading
Posted on March 31, 2008 12:59 AM
If you were publishing a newspaper, you wouldn't care who read it. As long as the number of readers was nice and high, it wouldn't matter too much to you whether they all read one article or absorbed everything from cover to cover. That would be true even if you were publishing a free newspaper. You'd just want know how many people your publication reaches so that you can charge advertisers the right price. Online... Continue Reading
Posted on November 29, 2007 10:13 AM
It's a sad moment, but it was easy to see coming.
Google has now officially killed off site targeting.
The function that allows advertisers to choose to advertise directly on your Web pages still exists. But now it's called "placement targeting."
There are two differences. Continue Reading
Posted on October 15, 2007 9:11 AM
Cost-per-click advertising, contextual advertising, cost-per-mille advertising, domain name investing, affiliate networks, joint ventures, resell rights, floating ads, banner ads, video ads...
It's enough to give anyone a headache.
There are so many ways of monetizing a website these days that it can all get a bit overwhelming. How can you tell which ads would best match your content and which system you should be using to squeeze the most out of your pages? Continue Reading
Posted on February 13, 2007 12:21 AM
The writer Anne Lamott likes to tell a story of how her brother had to create a school project describing a huge number of different birds. He didn't know how he was going to complete it. Lamott's father had some wise advice. He told his son to do it "bird by bird." Lamott used that analogy to describe the process of writing a book. You can think of it as a way of creating a... Continue Reading