When was the last time you read a press release? Let's face it. The majority of press releases issued by companies are totally boring and uninteresting. Why is that? Certainly Company X is excited about their new product and they can't wait to tell the world about it. But why should a blogger or media outlet care about Company X's new product or service? Unless your company's name is Apple, odds are you will have... Continue Reading

A year or so ago, I started my own book publishing program. Essentially, my goal was to provide opportunity to a select group of new authors who I felt needed greater exposure. Made Easy Publishing has accepted a handful of manuscripts and I'm pleased to announce that our newest author has just hit #1 on Amazon.com! My friend, Ewen Chia, has just released his book "How I Made My First Million on the Internet and... Continue Reading

Let's play a game. Take the following quiz by filling in the blanks... 1) A _______ in the hand is worth two in the bush. 2) A rolling stone gathers no _____. 3) A penny _______ is a penny earned. 4) A stitch in time saves ______. 5) Without ________, you can't make any money with your website. Continue Reading

I’m always going on about the importance of great content. I don’t apologize for that. You can have ad units that are perfectly optimized, blended completely into your site and packed with high-paying ads. But if your content’s garbage, no one’s going to click on them because no one’s going to come to your site. I meet so many people who dream of getting rich with AdSense but never give a thought for building a... Continue Reading

It's fun to be right. It really is. Last month, I predicted the early demise of Air America, the liberal radio network featuring the very unfunny Al Franken. This story appeared on Drudge Report today. After just two weeks on the air, Air America Radio, the fledgling liberal talk-radio network featuring Al Franken and Janeane Garofalo, appears to have encountered serious cash-flow problems. The CHICAGO TRIBUNE is developing a story, insiders tell DRUDGE, on how... Continue Reading