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Standards for Ethical Internet Marketing

Posted on February 16, 2011 12:38 AM

I recently wrote a few articles that created quite a bit of response from my readers. Where is the Integrity in Internet Marketing? challenged many of the all-too-common tactics used by unscrupulous marketers. I invited my readers to share their thoughts and experiences related to these issues, and the comments that followed were both insightful and instructional. Let's face it. When it comes to selling a product or service, marketing approaches are all over the... Continue Reading

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Original Blogging 101

Posted on September 28, 2010 11:27 AM

If your online business includes a blog (and it should), and especially if that blog is envisioned as one of the main ways you will make money and pull in readers / customers, then we need to talk about keeping things fresh. Coming up with content on a regular basis is probably going to be challenging if you've never done it before, and it's probably going to be tempting to just fill up the space... Continue Reading

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The Art of the Interview

Posted on September 20, 2010 11:09 AM

Sitting down to have a conversation with someone who is an expert in your niche or field of interest makes for a great blog post or article for your site. Not only are you exposing your readers to this knowledgeable person they may not know about, but you are also giving yourself the opportunity to learn things you didn't know and possibly to even find a mentor for you and your business. But don't just... Continue Reading

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Tips for Writing Your Ebook

Posted on August 10, 2010 1:07 PM

Of all the ways to make money online, writing a well-thought-out, well-researched, and relevant ebook can be one of the best ways to start earning some income on the side. Here are some things for you to consider as you endeavor to create and write your own ebook: Continue Reading

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Get the Most Out of Your Analytics

Posted on June 17, 2010 11:15 AM

(Written by guest contributor Joel Ownby) In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of "hits," which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised... Continue Reading

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How to Develop a Customer-Centric Business Approach - Part 2

Posted on June 2, 2010 3:22 PM

(Written by guest contributor Joseph A Michelli Ph.D.) Last week we talked about the importance of having a customer-centric business approach. But how exactly do you go about becoming a business like The Ritz-Carlton Hotel Company that adds value though service excellence and desired experience? I take my clients through a very systematic process with delivery of that process adapted to the needs of their business. Typically this journey begins with an honest assessment of... Continue Reading

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Google Reveals AdSense Publisher Revenue Share

Posted on May 25, 2010 5:39 AM

It's hard to believe that I have been in the AdSense program since its inception in June 2003. In that time, I have generated a substantial passive income by placing AdSense code on my pages. And I have enjoyed writing training materials that have helped others make money with AdSense. But one of the most frequently asked questions that comes my way centers on what percentage of each click Google pays to the AdSense publisher... Continue Reading

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Revive Your Numbers with SEM- Part 2

Posted on April 27, 2010 1:16 PM

(Written by guest contributor Andrew Albritton) Last week we talked about getting your Google AdWords account set up and the overall importance of SEM. This week we'll focus on optimization. Continue Reading

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Cash Keywords

Posted on March 15, 2010 10:24 AM

If you've been following my blog for the past few months, you'll know that I am being extremely selective when it comes to endorsing products that are not my own. I'm not going to jump on the bandwagon and promote a product just because everyone else is. So you can be sure that when I DO endorse a third-party product or service, it is of great value. Continue Reading

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The Art of Filming an Interview

Posted on February 19, 2010 10:28 AM

(Written by guest contributor Chris Harper) Previously I explained the basics of three-point lighting. Today, we're going to expand that concept into lighting for an interview. Essentially we'll be doing two instances of three-point lighting, but we'll add the dimension of multiple camera angles. Continue Reading

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Top Ten Tips for Hiring a Developer (From a Developer)

Posted on January 11, 2010 10:08 AM

I have been doing contract development since 2003, and I have learned a lot of lessons in that time. Some lessons are from success stories, and some are from disasters. By putting them all together I hope to give you some insight on hiring a developer and ultimately becoming successful on the Internet. Continue Reading

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A Cure for Breast Cancer

Posted on July 17, 2008 11:13 PM

What do you do if you are 38 years old and told by a doctor that you have just one year to live? That's exactly what happened to my friend Sylie Fortin. Shortly after getting married, Michel and Sylvie were face-to-face with the horrible diagnosis of breast cancer. But if you know Sylvie, you would know that this is not something she would take lying down. She pursued radical treatment and is alive two years... Continue Reading

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A Visit to My House

Posted on April 8, 2008 12:37 AM

What would you do if you were able to come to my home and office and ask me whatever you wanted? Would you have some questions for me? Dave Woodward did. A few months back, Dave contacted me and told me he was putting together a brand new series called "Legendary Marketers", and he asked if he could come visit with me at my home and office to find out what made me tick. Of... Continue Reading

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Jason Calacanis Insults Affiliate Summit Attendees, Says They Pollute The Internet

Posted on February 25, 2008 5:54 PM

I've been wanting to meet Jason Calacanis face-to-face for some time. For those that don't know, Jason is the co-creator of Weblogs, Inc., which was sold to AOL for $25 million. I'm at Affiliate Summit in Las Vegas where Jason Calacanis delivered the keynote address this morning. I really didn't know anything about Jason as a person, so I was looking forward to an insightful talk with fresh ideas. Wow, was I in for a... Continue Reading

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FTC Disclaimer: Posts written before December 1st, 2009 may include endorsements of products or services that include a material connection to the author. Readers should assume a material connection for any product or service endorsed prior to December 1, 2009.