Over the past couple years, information marketers have come under greater scrutiny by the United States Federal Trade Commission. The FTC has taken several companies and individuals to task for deceptive Internet marketing practices. As the largest seller of information products online, Clickbank.com is now issuing clearer guidelines for the types of products and/or marketing practices that will be more closely scrutinized going forward. In other words, they are going to be working harder to... Continue Reading

I'm pretty happy with the revenues the ad units on my websites generate every month. I'd be a lot happier though with the revenues that Richard Rosenblatt's websites receive every month. Continue Reading

Carpe Diem, goes the phrase. Literally translated "Seize the Day" from Latin, I first became familiar with the term from the film Dead Poets Society. While the film had a depressing twist, I am coming to understand more and more the need to take hold of the moments in our lives. It seems like just yesterday that my son was born. I remember changing that first poopie diaper as though the smell still lingers in... Continue Reading

Whether you are just starting out in learning the web / mobile app development ropes, or are looking to hire someone to do your development for you, it can be useful to know what basic developer tools there are out there. For the purpose of this article, we define a developer as the following: Someone who writes code for launching a PTA offer, develops an app, or writes software. Developers know the different programming or... Continue Reading

Lots of people who are just starting out with their online businesses are stymied by a question that is central to the endeavor: What should my online business be about? Since most people have money as one of their main motives, lots of people make the mistake of thinking solely along the lines of what they think will be most profitable. It's not that profitability is bad, of course, it's just that it may not... Continue Reading

WARNING: This series of posts may be hazardous to your preconceived notions of how to make money online. Reading it may save you thousands of dollars in pipe dreams and cause you to focus on the single most important aspect of running an Internet business. If you suffer from A.D.S. (Acute Denial Syndrome) or insist on believing that buying another product or service is the magic bullet that will cure all your financial ills, these... Continue Reading

I've now been on Twitter since May 2007. When I wrote Twitter power, I had about 5000 followers. Fast forward to late 2009. I hit 83,000 followers, but that's nothing compared to the hundreds of thousands or millions of followers that some members have acquired. It's been an interesting ride, but a number of things have happened that have caused me to reevaluate my Twitter strategy. Continue Reading

Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin's permission, I am republishing the entire text of his interpretation. It is essential that all marketers, online and offline, pay attention to this content. And understand that if you have ANY questions, you should... Continue Reading

With Twitter becoming such a powerful force on the social media scene, there are those who get it and those who don't get it. There's a certain number of the "don't get it" crowd who will invariably take an outright aggressive posture and make a statement like this... "Twitter is a waste of time. Who cares what you had for breakfast?" Many on Twitter will hem and haw about the content of the question, almost... Continue Reading

A few months back, I launched this groundbreaking Internet marketing course to the world... The Secret Classroom ... and the feedback has been fantastic! I regularly receive emails from people telling me what an impact this course has had on their online business. I wanted to take a moment today and share one of these emails with you. I think it says way more about the value of The Secret Classroom than I could ever... Continue Reading

I know I am opening myself up to criticism for this post, but it's been on my mind and I really just want to put it out there. I dislike the way multi-level marketing has been done by many companies. I don't dislike multi-level marketers, mind you (well, most of them anyway). I just think that business model has proven destructive to many individuals and families. Continue Reading

The Million Dollar Template. Is there such a thing? You know I am a big fan of templates. Each month, hundreds of subscribers receive AdSense templates from me so they can shortcut the creation of their web sites and get down to the business of building original content. Apart from the ones I have created, I have not seen any templates that are really worthy of emulating... Until now! Continue Reading

I'd love to visit Japan one day, and now I might have the perfect excuse! Just a few days ago, the 3rd edition of "What Google Never Told You About Making Money with AdSense" was released in the Japanese language. If you understand Japanese, you can check it out at AdSense-Secrets.jp Continue Reading

It doesn't always feel like Christmas in Oklahoma. The temperature on Christmas Eve peeked at 58 degrees. There is no snow on the ground. It's a far cry from my childhood in the freezing Chicago lakefront suburbs. And yet, Christmas really has very little to do with snow. It has little to do with jingle bells. And it has little to do with the materialism which drives our economy at this time of year. Continue Reading