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End of the Spear

Posted on October 16, 2010 6:15 PM

While the modern world we live in tends to be civilized, there are still peoples in third world nations that are not plugged in to our technology-laden society. As recent as fifty years ago, the Waodani people of the Ecuadorian Amazon basin lived very primitively. Cut off from the rest of the world, the tribe was in a constant war with other tribes. By seeking revenge after revenge, the number in the Waodani tribe was... Continue Reading

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The Compound Effect

Posted on October 13, 2010 8:00 AM

I've been at Project Fit for about a month now. My goal has been to prove you don't need to go to extremes in order to lose weight and become healthier. There's nothing wrong with extreme exercising as it really can't do you harm. But there is a problem with extreme dieting. I don't want to be extreme in any way. After reading The Compound Effect by Darren Hardy, I wanted to put his theories... Continue Reading

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How to Get Interviews - Part I

Posted on September 9, 2010 7:26 AM

You've come up with a business idea you believe will rock the world. You have built your website... it's so beautiful it brings a tear to your eye. You are the expert in your field and you've got something to say. Now you just need someone to say it to! It's no surprise that the best way to become recognized is to be interviewed by others who want to leverage your expertise for a newspaper... Continue Reading

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The Value of Good Service

Posted on July 14, 2010 3:06 PM

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

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The Value of Good Service

Posted on July 14, 2010 3:06 PM

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

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How to Develop a Customer-Centric Business Approach - Part 2

Posted on June 2, 2010 3:22 PM

(Written by guest contributor Joseph A Michelli Ph.D.) Last week we talked about the importance of having a customer-centric business approach. But how exactly do you go about becoming a business like The Ritz-Carlton Hotel Company that adds value though service excellence and desired experience? I take my clients through a very systematic process with delivery of that process adapted to the needs of their business. Typically this journey begins with an honest assessment of... Continue Reading

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Revive Your Numbers with SEM- Part 2

Posted on April 27, 2010 1:16 PM

(Written by guest contributor Andrew Albritton) Last week we talked about getting your Google AdWords account set up and the overall importance of SEM. This week we'll focus on optimization. Continue Reading

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A Path to Online Success

Posted on March 30, 2010 11:32 AM

Do you really want to have a successful online business? Well, what's stopping you? Continue Reading

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Buzzing With Google Buzz

Posted on March 26, 2010 3:51 PM

When it comes to social media, it's not the numbers that count. You can have a Facebook page with tens of thousands of fans and a Twitter timeline with millions of followers, but if those people aren't interacting with you, you're not doing a thing. Continue Reading

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Here Come the Mobile Marketing Experts

Posted on March 5, 2010 1:29 PM

People are so predictable. A new trend surfaces and there are those that immediately begin to capitalize on it. Being on the lookout for "the next big thing" is fine. But what do you do when you discover it? For some people, they engross themselves in the new thing and learn the ins and outs so they can speak from experience. For others, it's all a matter of discovering how they can position themselves as... Continue Reading

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What's Up - March 4, 2010

Posted on March 4, 2010 7:48 AM

I'm going to try something new. Typically, I write articles designed to inspire or educate. Occasionally I'll discuss a product or service I think you'll find valuable. And from time to time I share a little bit of my own life with you. I have an idea for a weekly "roundup" of sorts that I'll use to discuss things that are happening with me, my business, in the industry or whatever else crosses my mind... Continue Reading

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Are You in the Top One Percent?

Posted on February 24, 2010 11:52 PM

The world is changing. But you don't need me to tell you that. The Internet of today is a far cry from the one I launched my first site on fifteen years ago. Technology has made major advances, meeting needs of many, and exposing other needs yet to be met. Just in the past few years, the way we market products and services online has changed. Continue Reading

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Blast 4 Explodes onto iTunes AppStore

Posted on February 23, 2010 9:11 AM

I'm pleased to announce that our newest iPhone game has just been released to the iTunes appstore. I've been playing the game Connect Four ever since I was a kid. I love the challenge of outwitting my opponent to see who can get four of their colored chips in a row first. I am also a fan of Popcap Games' Bejeweled. I mean, who hasn't spent hours on end swapping gems and getting them to... Continue Reading

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Real Journalism is a Thing of the Past

Posted on February 20, 2010 5:42 PM

As a blogger, I frequently share my opinion on a number of topics. That sometimes includes current events or newsworthy items. However, I never put myself forth as a journalist. While I prefer to have my facts straight, I must confess that I don't always get it right. But I believe those who report news have a much bigger obligation to accurately report stories. Don't you agree? I can't tell you how many times I... Continue Reading

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