"Feeling gratitude and not expressing it is like wrapping a present and not giving it." - William Arthur Ward How often do we gripe about the way things are in the world? How often do we complain about bad things that have happened to us? And how often do we lament that things in our lives should be different? If you are anything like me, the answer is likely to be "way too often." The... Continue Reading

I came into Internet marketing from two businesses that couldn't have been more different to the work that I do today. Continue Reading

As I travel around our country, I can not help but notice the epidemic of homelessness. There are so many people on the streets of our cities. How many more are there that we DON'T see? We've all encountered homeless people in our cities or towns. My heart goes out to those who don't have a safe place to rest their heads. It's even more heartbreaking when those people are children. I recently had the... Continue Reading

Depending on whom you talk to, the long form sales page can generate some of the most heated discussion among Internet marketers. Lots of people love to hate this element of the sales process and are not shy about saying so. Critics find them annoying, cheesy, ugly, and obnoxious. So what's the flip side? Why do people use them? There is just one pro to long form sales pages to counteract all the criticism, but... Continue Reading

While addressing the nuts and bolts might not be the most exciting part of a business, a sturdy, well-planned foundation is necessary to build great success. Here are some administrative items that we have believe are essential to any business: Continue Reading

Earlier this year I received a Facebook message from a person representing a well-known author and speaker who has done quite well in the infomercial space. I was told their group was interested in meeting with me to explore the possibility of creating an infomercial that would feature me and teach people about the opportunity for making money on the Internet. Now I have received calls similar to this many times before. Usually it turns... Continue Reading

When Google launched Wave back in 2009, it was met with a mixture of head-scratching and hand-raising. Because it was invitation-only, there was huge demand from people who wanted to try it out. (Invitations were even said to have sold on eBay for $70 each). But people -- both those who had tried it out and those who wanted to -- wondered what it was for. Continue Reading

(Written by guest contributor Brian Means) Attending conferences is a great thing to do for your business. However, it's easy to get in the bad habit of over-commitment, attending too many conferences when you don't even have a solid game plan for attending one. Too many people do not have a clear end in mind when attending conferences. You need to create a strategy for your conference season. Continue Reading

(Written by guest contributor Alan Bechtold) This is a continuation of last week's article on getting inside the minds of your customers and prospects. Continue Reading

(Written by guest contributor Fletcher Groeneman) Last time we discussed the first step in the process of branding, "know yourself." This time I would like to build on that foundation. If you feel you have a solid idea of what you or your product wants to become, it is time to learn how to best present it. While it's true you may have a great product, every product has its weaknesses. The good news is... Continue Reading

(Written by guest contributor David Nour) In my last several prospective client meetings, a consistent conversation has centered on the need for a social media policy. Whether you work for a progressive organization or a conservative, risk-adverse one, it seems that everyone has an opinion on the best approach. Here are some prevailing camps: Continue Reading

(Written by guest contributor Carrie Wilkerson) I know just enough to be dangerous. Seriously. Continue Reading

(Written by guest contributor Sarah Beek) Meetup.com is the perfect confluence of online social networking and in-person social networking. Social networking websites are great, but they really can't compete with the power of meeting and connecting with someone in person. Actual social networking solidifies relationships and often seals real business deals. That is why we recommend conferences so highly. But if you don't have a couple of grand lying around to attend a conference right... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) In my last article, I introduced The Power of Acceptance, inspired by the following quote: "The most profound choice in life is to either accept things as they exist or to accept the responsibility for changing them." - From The Universal Traveler by Don Koberg and Jim Bagnall Continue Reading