How is it possible to be in one place and everywhere at the same time? For us mere mortals, it's not. However, with social media all of us are more connected than ever before. I frequently get questions from people wanting to know how they can connect with me. I thought it would be useful for me to provide a list of where you can find me. I invite you to connect and interact with... Continue Reading

A few years ago I heard people in the Internet marketing circles talking about "The Secret." I was told it was an amazing film featuring successful people demonstrating a "law of the universe" that had been hidden from the majority of mere mortals. Starring in this film based on a book by Rhonda Byrne were such people as Joe Vitale, James Arthur Ray, Michael Beckwith, David Schirmer and Bill Harris, among otthers. I decided to... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) Last week we talked about the importance of understanding the various aspects of business formation and patents. This week we cover copyrights and trademarks. Continue Reading

(Written by guest contributor Alan Bechtold) To make compelling offers and to create sizzling copy that sells those offers effectively, you must enter the conversation already going on in your ideal prospects' minds. This is an edict that's been passed down through generations of successful direct marketing masters. It's never been proven wrong. Continue Reading

(Written by guest contributor Mark Widawer) With so many people getting into online marketing as a way to avoid having a J-O-B, they're wondering exactly what kind of online career they should get into. When they start thinking about ebooks, they often think that maybe it's too late to get into ebook marketing, or that there aren't any good topics left to write about, or that they're not smart enough or expert enough to write... Continue Reading

There is nothing that undermines a company's image and recognition faster than the distorted or inconsistent use of an identity. Whether you are part of an established business or launching a new enterprise, defining your company's graphic image now will save you both time and money in the future. Continue Reading

Sometimes email and direct marketing tactics can be somewhat akin to hitting your customer or prospect over the head with a hammer. Think of how you feel when you open your Inbox to find a slew of unwanted emails from companies that want your business: you probably feel slammed, bombarded, blasted, and yes, hammered. But though at times you are totally inundated and overwhelmed by all of these different communications and offers, there are... Continue Reading

Getting started in the info product realm? Looking to try a new product or format for your information? Here you will find the InfoMedia take on the six most popular info product platforms and an inventory of their strengths/weaknesses. Continue Reading

Let me get right to the point. The reason our economy is in the tank today is that too many people are focused on creating money instead of creating real products and services. To correct this problem, we need to get back to the basics of creating products and services that people need or want, and let the money come as a result. That's the business of creativity, and it's going to be the... Continue Reading

There are those who start at the bottom of a company with the aspiration to rise to the top, and there are those for whom the words upwardly mobile do not apply. I encountered Mr. Latter attending to the United Skycap station in LAX today. My associates and I bring our bags to the guy and we go through the regular procedure. "What is your destination?", "Show me your identification" and "How many bags will... Continue Reading

I had the pleasure of enjoying the company of my brother and his family this past weekend. They live in suburban Chicago, so it was a treat for them to come to the mountains and enjoy a little slower pace for a few days. By the way, you'll want to watch for my bro. He is a brilliant CPA with some keen insights into money management. I foresee a website and a book in the... Continue Reading

NOTE! - This issue has been resolved by American Furniture Warehouse customer service as of February 22nd. Please see this blog entry for the rest of the story. We now return to you the initial entry as originally posted... American Furniture Warehouse in Fort Collins, Colorado is officially on my "naughty" list. I write this entry today as an open letter to Jake Jabs, owner of this furniture chain. Since we moved to Colorado this... Continue Reading

Yesterday, we went to church for Christmas Eve service. And the pastor put a twist on the message that I hadn't really considered before. He asked "How many of you believe that Jesus is the reason for the season?" Hands went up throughout the sanctuary. And then the room when silent when he said, "Jesus is NOT the reason for the season!" Continue Reading

I remember when I bought my first DVD player, many years ago. I instantly fell in love with the high quality audio and video that came from the DVD. And I also loved the "special feature" aspect that DVDs allowed... deleted scenes, out-takes, behind the scenes documentaries, etc. I've got a DVD collection featuring over 750 discs to date. Now I just need time to watch them! And speaking of DVDs, my friend Russell Brunson... Continue Reading