When the potential of Google AdSense became clear, it was a seminal moment. It was a revolution in entrepreneurial opportunity. You didn't need to be a programmer, a computer whiz or a venture capitalist to make money out of the Internet. All you needed to do was identify one thing that you knew a lot about, write about it, surround your content with ads and if you could bring in the traffic, you had a... Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

(Written by guest contributor Joseph A. Michelli, Ph.D.) Recently, I had a very candid conversation with an entrepreneur whom I've known for a long time but who has never shown much interest in elevating service at his business. During that conversation he said something like, "Joseph I know you believe service is an important value proposition and intuitively it makes sense, BUT I can't monetize the value of service." Continue Reading

(Written by guest contributor Chris Harper) Let's face it: it's not hard to find flaws in a lot of online videos. I'm not above reproach myself. I often look back on my work and question my tactics or execution. As online video producers, we generally don't have the same budget or tools at our disposal that feature-length filmmakers do. Having said that, there are some things that you just can't do if you want people... Continue Reading

In this weekly update, you might find me trending a bit towards pop culture. There's just so much to talk about. The title of the entry sandwiches a very serious issue in between two entertaining, yet ultimately meaningless television programs for a reason. That's because the health care discussion (if you can call it that) that has taken place in the United States the past year has been largely void of substance. Instead, the current... Continue Reading

(Written by guest contributor Chris Harper) Previously I explained the basics of three-point lighting. Today, we're going to expand that concept into lighting for an interview. Essentially we'll be doing two instances of three-point lighting, but we'll add the dimension of multiple camera angles. Continue Reading

A couple of years ago in 2007, Google, IBM, and others set out on a large-scale cloud computing project. By mid-2008, Gartner, from Gartner.com, saw an opportunity for cloud computing to "shape the relationship among consumers of IT services, those who use IT services, and those who sell them," and observed that "organizations are switching from company-owned hardware and software assets to per-use, service-based models" so that the "projected shift to cloud computing... Continue Reading

Things change fast in this business -- that's nothing new. Change can be your best friend or your worst enemy depending on how you deal with it within your organization. Maintaining flexibility is cliché (and usually overstated) and in my opinion rarely defined in a specific context. An expert in a particular area of focus laying out a roadmap for maintaining flexibility is incredibly valuable. A keynote speaker telling you he achieved success by... Continue Reading

Big changes don't usually happen overnight. There are usually a few quiet moves first -- little tweaks and adjustments that no one really notices. And then suddenly, one more little change makes a huge difference, pushes it over the tipping point and forces everyone to pay attention. Continue Reading

I love it when academics launch studies of the entrepreneurial world. Sometimes, they come up with truly valuable and fascinating information. I can't think of any off-hand, but I'm sure they must do sometimes. More usually though, the buffoons claim that their observations have discovered something truly amazing and revolutionary... something that those of us who were actually doing it knew all along. While the prof. is getting another publication and a nomination for a... Continue Reading

I'm at Will Rogers airport in Oklahoma City, getting ready to make the trek home to Colorado after a week of visiting with family and friends. I've had some time to reflect on the year and would like to take a stroll down memory lane. The year started with a crazy idea. I knew that others had dabbled with the idea of doing an Internet reality show, but no one had really taken the concept... Continue Reading

Bionicles. A Lego creation that has an incredibly rabid fan base and has spawned numerous made-for-DVD videos and a comic book series. Why am I writing about Lego Bionicles? Because my son has been collecting them for years. And because he just dropped over $100 on the newest sets to hit the market and is incredibly upset. So much so that he is returning them to the store, disheartened and disappointed. I suggested that he... Continue Reading

When I was in Las Vegas, I spent a little time with Paul Colligan. Paul is an expert in Affiliate marketing. But recently he has began beating the drum for podcasting. Now admittedly, I have been slow to come to the podcasting table. However, after spending some time with Paul and Declan Dunn in Las Vegas, the light has turned on above my head. Ding! Continue Reading

In 1996, Eidos Interactive came out of nowhere with a game that has become one of my all-time Top 10 computer games. (Maybe I'll do a top 10 series if I ever finish my 15 Best Movies of All Time) Continue Reading