Over the past couple years, information marketers have come under greater scrutiny by the United States Federal Trade Commission. The FTC has taken several companies and individuals to task for deceptive Internet marketing practices. As the largest seller of information products online, Clickbank.com is now issuing clearer guidelines for the types of products and/or marketing practices that will be more closely scrutinized going forward. In other words, they are going to be working harder to... Continue Reading

"To everything there is a season and a time to every purpose under heaven." - Ecclesiastes 3:1 Nothing lasts forever. Change is inevitable. Over the past fifteen or so years I have created dozens of websites, products, services and applications that run the gamut of new media. Content sites, information products, member sites, web-based software, iPhone applications, mobile marketing platforms, entertainment sites and more. During that time I have had some tremendous successes and some... Continue Reading

A couple days ago I blogged about the lack of integrity amongst some Internet marketers. The post attracted thousands of readers and many comments were posted. Clearly, this topic is one on many people's minds. It almost feels like picking at scabs because there is a great deal of wounding in this area. While I appreciate the kind words people shared, this issue is NOT about me. This is about an industry that has been... Continue Reading

What would you do if you were God? We're talking about the Supreme Being; the Almighty; the Alpha and Omega; the Big Cheese; the Head Honcho; the Man in the Sky. You get the picture. Many of us behave as though we are God. We erroneously think the world revolves around us. Trust me, I've been there before. But if you had all of eternity on your hands and were just hanging out by yourself... Continue Reading

The year is 2010. More and more people are getting their news from the Internet. And many traditional media sources are greatly suffering as a result. It's no wonder. Fresh information is constantly at our fingertips. I am puzzled why anyone would watch television news or read newspapers any more. I NEVER watch television news. I NEVER buy a newspaper. But I happened to be in front of a television the other day while waiting... Continue Reading

(Written by guest contributor Tim Golen) There is a new trend in the smart phone market share. Sitting at the top of the market is still Nokia. Tied for second place are Apple, Google, and RIM (Blackberry devices). Right now Google enjoys a 14.9% market share but in the next several years, according to Piper Jaffray, Google is poised to capture at least 50% of the smart phone market share. This would cement their dominance... Continue Reading

I'm not a very good cook, so I tend to eat out a lot. I don't do a lot of fancy dining, but it's not unusual to find me and my family at a national chain or local diner. My experiences as a patron of restaurants has helped clarify what I believe makes a good waiter and what makes a bad waiter. Waiting tables is a difficult job. Hectic kitchens... unruly customers... angry cooks... wrong... Continue Reading

(Written by guest contributor Joel Ownby) In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of "hits," which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised... Continue Reading

(Written by guest contributor Alan Bechtold) To make compelling offers and to create sizzling copy that sells those offers effectively, you must enter the conversation already going on in your ideal prospects' minds. This is an edict that's been passed down through generations of successful direct marketing masters. It's never been proven wrong. Continue Reading

(Written by guest contributor Carrie Wilkerson) I know just enough to be dangerous. Seriously. Continue Reading

As Twitter continues to mature, so does my usage of it. I'm rapidly approaching my ten thousandth tweet (yes, that's 10,000) and I've had a lot of time to determine how Twitter works best for me. Notice that I didn't say "how I work best for Twitter." That's important, because I regularly hear people ask me this question. "How often should I tweet?" The person asking the question is usually riddled with Twitter anxiety (Twanxiety... Continue Reading

Whenever I teach people about making money with AdSense, I make sure to let them know how easy it is to get started. Once they understand that their original content can translate to a revenue stream, they usually want to know what to do. For someone who has never blogged before, I recommend they set up a Blogger account. Not only is it easy to use, but it is also free. And since Google owns... Continue Reading

It surprises me how many people are afraid to create an info product. The social proof that info products are profitable is everywhere. The biggest proof is ClickBank. ClickBank, which is essentially a portal for digital info products, has paid out over $1.3 billion to product creators in the last 10 years. That's $130 million every year, and the average person has never heard of them, which is just crazy. But this article is not... Continue Reading

After the success of iFart, I remember asking my teenagers what kind of apps they would like to own. My daughter has several "button" apps on her device. The Hallelujah Button. The Woo Button. The Easy Button. Yes, those do exactly what you think they do. Continue Reading