Allow me to introduce you to my nephew, Jordan Benker. I know him as Jordy, and he is a very talented young musician. Why am I writing about Jordan today? Obviously, I care about him and I want to see him succeed. But I've got another angle. This past week I observed something very interesting happening with Jordan while following his Facebook posts. There was a discussion saying that his name trended worldwide on Twitter... Continue Reading

Over the past couple years, information marketers have come under greater scrutiny by the United States Federal Trade Commission. The FTC has taken several companies and individuals to task for deceptive Internet marketing practices. As the largest seller of information products online, Clickbank.com is now issuing clearer guidelines for the types of products and/or marketing practices that will be more closely scrutinized going forward. In other words, they are going to be working harder to... Continue Reading

On September 1st, 2010, I weighed in at over 225 pounds. I didn't step on the scale often because it wasn't very good news. My energy levels were low. My blood pressure was high. And I was moody. I didn't want to feel that way anymore. I had lost weight in the past, but I wasn't sure I could do it again. After all, I DID balloon back to my previous weight AND put on... Continue Reading

You've heard the old philosophical riddle "If a tree falls in a forest and no one is around to hear it, does it make a sound?" Raising questions about reality, this question has undoubtedly claimed countless hours of debate in the halls of our colleges and universities. I find it relevant today as I make changes in my business and life. As I pull back from my business, I begin to wonder what would happen... Continue Reading

Failure. The word is laced with negative connotations. That's why I think failure gets a bum rap. Failing at something is not necessarily a bad thing. It just means you are trying. And it means you have found a way to not succeed. Thomas Edison went through thousands of experiments before his first lightbulb was illuminated. Ben Franklin is quoted as stating, "I didn't fail the test, I just found one hundred ways to do... Continue Reading

Whether you have already started your online business or are still just thinking about it, ignoring reality can be an effective strategy for getting to where you want to be. Successful businesspeople are visionaries - they see themselves and their businesses a certain (successful) way, long before they have actually achieved any kind of success. You've heard the saying "Fake it 'til you make it"? That's what we're talking about here. Here are some ways... Continue Reading

Whether you are just starting out in learning the web / mobile app development ropes, or are looking to hire someone to do your development for you, it can be useful to know what basic developer tools there are out there. For the purpose of this article, we define a developer as the following: Someone who writes code for launching a PTA offer, develops an app, or writes software. Developers know the different programming or... Continue Reading

While addressing the nuts and bolts might not be the most exciting part of a business, a sturdy, well-planned foundation is necessary to build great success. Here are some administrative items that we have believe are essential to any business: Continue Reading

Of all the ways to make money online, writing a well-thought-out, well-researched, and relevant ebook can be one of the best ways to start earning some income on the side. Here are some things for you to consider as you endeavor to create and write your own ebook: Continue Reading

If I were to ask for a show of hands on how people have used the Internet in the past seven days, it would reveal some very interesting data. A small percentage of people would say they participated in some form of online entertainment. A greater number would confirm they had interacted on a chat room or message board. Still more would raise their hands when asked if they did any online shopping. Continue Reading

The Internet has made life so much easier in so many ways. Think of all the time you save now that you don't have to stand in line at the bank or the post office, or shop in real stores. So what do you do with all of that time that the Internet saves you? Chances are you spend it...on the Internet. Great as the Internet is, it can be quite a time sink. Here... Continue Reading

(Written by guest contributor Tim Golen) One thing is becoming increasingly clear: mobile web browsing is quickly catching up to and surpassing desktop browsing. With more people having access to mobile-enabled cell phones than computers, the number of mobile devices browsing the web is increasing at an enormous rate. Continue Reading

(Written by guest contributor Tim Golen) Nothing is worse than spending months promoting and preparing for a launch, only to have the anti-climactic experience of your site not loading at the big moment. Continue Reading

(Written by guest contributor Fletcher Groeneman) Last time we discussed the first step in the process of branding, "know yourself." This time I would like to build on that foundation. If you feel you have a solid idea of what you or your product wants to become, it is time to learn how to best present it. While it's true you may have a great product, every product has its weaknesses. The good news is... Continue Reading