Part of project planning is knowing when to hold 'em and when to fold 'em, as a wise man once said. No matter how exciting or cool you might think a project is, some of them just don't become as profitable as you would like. It's important to set some boundaries and budget limits at the outset, so that you don't keep pouring money and effort into something that isn't going to go anywhere. Here... Continue Reading

The Internet has made life so much easier in so many ways. Think of all the time you save now that you don't have to stand in line at the bank or the post office, or shop in real stores. So what do you do with all of that time that the Internet saves you? Chances are you spend it...on the Internet. Great as the Internet is, it can be quite a time sink. Here... Continue Reading

(Written by guest contributor Jared Newgent) In measuring traffic, there are numerous classifications for the type of traffic that is measured. Traffic can have many names for the same classification depending on where the info is gleaned from. To avoid confusion, instead of using terms interchangeably, I will be using the terms that Google has used in their documentation for AdWords, AdSense, and Analytics. One such classification is Unique Clicks. What is determined as a... Continue Reading

(Written by guest contributor Andrew Albritton) Last week we talked about getting your Google AdWords account set up and the overall importance of SEM. This week we'll focus on optimization. Continue Reading

(Written by guest contributor Andrew Albritton) Search engine marketing (SEM), sometimes referred to as paid search, is the practice of bidding on keyword strings to increase a website's visibility on the search engine results pages (SERPs). For Internet marketers SEM can be a highly effective means for promoting and driving traffic to a website or sales page. In fact, when optimized and managed effectively, a well-performing SEM campaign is one of the most sought-after and... Continue Reading

The Internet has made life so much easier in so many ways. Think of all the time you save now that you don't have to stand in line at the bank or the post office, or shop in real stores. So what do you do with all of that time that the Internet saves you? Chances are you spend it...on the Internet. Great as the Internet is, it can be quite a time sink... Continue Reading

Just in case this word isn't in your vocabulary: Budg-et [buhj-it] -- noun 1. an estimate, often itemized, of expected income and expense for a given period in the future. 2. a plan of operations based on such an estimate. 3. an itemized allotment of funds, time, etc., for a given period. 4. the total sum of money set aside or needed for a purpose. 5. a limited stock or supply of something. Continue Reading

Not to take anything away from formal education, but thanks to the Internet, it is possible to be largely self-taught, especially when it comes to learning the various coding and programming languages. If you have a question about how to do something, chances are there is an online tutorial on the subject. The trick is to find the information you are looking for on Google without wasting too much time going down dead-ends. Here... Continue Reading

Since Apple has opened the iTunes App Store, my company has released a number of applications. iVote was one of the first 500 apps released. iFart has gone on to become what is perhaps the most-often referenced app in iPhone history. And we also had the pleasure of creating apps for Mashable, Charles Trippy and MC Hammer, among others. I love creating apps and we've got some pretty cool stuff on the way. Continue Reading

Remember the pixel ad craze started by milliondollarhomepage.com last year? It was definitely a novelty that fuled a huge windfall for the owner of the site and a bit of notoriety for some of the sites that bought pixels. However, there was ultimately no linking benefit to the sites that paid for the pixels. Enter 500Words, a site that takes linking to the next level... one that should be of far greater interest to those... Continue Reading

There has been a great deal of talk about outsourcing jobs to other countries recently. I never thought that I would have an interest in the topic, but I was wrong. I have been looking for a talented programmer and web designer to tackle some new Internet projects. I found a site called elance.com, a fairly comprehensive site for finding professionals to do just about any computer/internet related job. Logo design, web design, programming of... Continue Reading

Call me Mr. Wonderful. No, its not Mary's pet name for me. And no, I don't have a super-inflated sense of self. Mr. Wonderful has been my alter-ego these past two weeks in City of Heroes, a massively multiplayer online game recently released by Cryptic Studios. The fictional location of Paragon City has had a difficult time lately. What with an alien invasion and several gangs of thugs battling it out for control of the... Continue Reading