Home > Tag Archive > "reputation"

4 Ways to Make Your First Dollar Online

Posted on January 10, 2011 4:26 PM

If you are a chronic consumer of information about Internet businesses and making money online, but have yet to do so yourself, this post is for you. What are you waiting for? Lots of people are waiting for that perfect idea, or maybe for a way to find extra time. Here's the thing: no idea is perfect and in the time it just took you to unnecessarily check your email for the fifth time in... Continue Reading

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False Scarcity Demonstrates Lack of Integrity

Posted on November 18, 2010 7:42 AM

Someone recently sent me a link to an information product suggesting I look at their sales letter. It was a typical "make money online" pitch with a well-dressed guy sharing his story of how he went from zero to hero using strategies and methods that he would share with us at the designated price. There was the big house, the pretty girlfriend and the sports car. Ooh. I'm impressed. (Note the touch of sarcasm, please... Continue Reading

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Failure is the Road to Success

Posted on November 11, 2010 5:02 AM

Failure. The word is laced with negative connotations. That's why I think failure gets a bum rap. Failing at something is not necessarily a bad thing. It just means you are trying. And it means you have found a way to not succeed. Thomas Edison went through thousands of experiments before his first lightbulb was illuminated. Ben Franklin is quoted as stating, "I didn't fail the test, I just found one hundred ways to do... Continue Reading

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Upsell Insanity

Posted on September 24, 2010 2:05 AM

It's not uncommon for marketers to use upsells and downsells in order to gain a new customer and make a sale. Downsells typically offer the same product or some derivative of that product at a discounted price. Upsells will usually come after a sale has been made, and offer extra goods or services for an additional fee. There's nothing wrong with upselling or downselling in theory. But I do believe there are cases where integrity... Continue Reading

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Why I Won't Be Starring in an Infomercial

Posted on September 1, 2010 7:02 AM

Earlier this year I received a Facebook message from a person representing a well-known author and speaker who has done quite well in the infomercial space. I was told their group was interested in meeting with me to explore the possibility of creating an infomercial that would feature me and teach people about the opportunity for making money on the Internet. Now I have received calls similar to this many times before. Usually it turns... Continue Reading

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What's Your Social Media Policy?

Posted on May 5, 2010 2:52 PM

(Written by guest contributor David Nour) In my last several prospective client meetings, a consistent conversation has centered on the need for a social media policy. Whether you work for a progressive organization or a conservative, risk-adverse one, it seems that everyone has an opinion on the best approach. Here are some prevailing camps: Continue Reading

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The Long Form Sales Letter

Posted on January 28, 2010 7:11 AM

WARNING: This series of posts may be hazardous to your preconceived notions of how to make money online. Reading it may save you thousands of dollars in pipe dreams and cause you to focus on the single most important aspect of running an Internet business. If you suffer from A.D.S. (Acute Denial Syndrome) or insist on believing that buying another product or service is the magic bullet that will cure all your financial ills, these... Continue Reading

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White Gold: How to Use White Papers to Build Your List and Explode Your Profits

Posted on December 21, 2009 1:34 PM

The first time I heard the term white paper, I have to admit I wasn't thinking it was a powerful marketing tool. Instead I was thinking of the boring, snooze-worthy reports I had to read in my college Geology course. Only after I had heard the term a few more times with increasing frequency did I finally bother finding out what the buzz was all about. Turns out, white papers aren't just bare bones... Continue Reading

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Are You A Dreamer Or An Achiever?

Posted on October 26, 2009 8:00 AM

Since I've been online, I've seen some amazing changes take place on the Web. Perhaps the biggest though is how easy it's all become. Building a website used to be a chore that took months of planning, preparation and coding. By the time you'd finished putting it all together, the programming language was out of date, the design was old fashioned and it was time to start again. These days, you can put up a... Continue Reading

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The One Thing More Valuable Than Your Business

Posted on November 3, 2008 8:00 AM

There's a huge amount to learn when you set up an online business. You have to know how to build a website, how to bring in traffic, and how to monetize your visitors so that your site gives you an income. There are plenty of very experienced experts around who can teach people how to do all of those things. There's one thing though that no one ever has to teach a new business owner. Continue Reading

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Tactics or Strategies?

Posted on October 6, 2006 12:25 AM

Hardly a week goes by that you don't hear about the newest/latest/greatest/world's-best-thing-since-sliced-bread ebook, software or member site. I confess, I do like to share quality products and services with my readers, but there are many that I wouldn't touch with a ten foot pole. Why not? Because they aren't in your best interests. Yes, there is money to be made in selling "stuff". And while I have no problem with earning commissions, my reputation is... Continue Reading

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Media Bias Is Real, Finds UCLA Political Scientist

Posted on December 19, 2005 12:31 AM

I remember a story on the cover of Time magazine about ten years ago. It had the following headline which was just a tremendous shocker to me. It said... Continue Reading

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Affiliate Summit Las Vegas 2006

Posted on November 28, 2005 11:37 AM

Are you going to Affiliate Summit? This is the PREMIER event for webmasters and merchants online. My friend, Shawn Collins, tells me that the event is nearing sellout and record attendance. I would love to see you there! Continue Reading

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Top of the Search Engines

Posted on August 19, 2005 8:01 PM

So much of having a successful Internet business is dependent on getting your sites indexed on the search engines. When someone types a keyword into Google or Yahoo, where does your site come up on the page? Many people make a living in the search engine optimization (SEO) field, helping sites optimize their pages to be more search engine friendly. So how do you get to the top of the search engines? Here is a... Continue Reading

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