I don't have to tell you how important video is your to sales process. It's a well-established fact that video is one of the best ways to build relationship, enhance your brand, increase conversions and make more sales. I've been using video for a number of years and it has been a very effective tool to accomplish all of the above. From time to time, we have video talent scheduled to film various spots for... Continue Reading

One of the perennial questions in online marketing is how to get more traffic to your site. Whether you are just starting out, having just launched your site and are now wondering who's going to read it, or have been in the business for awhile and would like to improve your numbers, there is always something you can do to get more readers and site visitors. Here is a laundry list of our favorites. Don't... Continue Reading

(Written by guest contributor Tim Golen) The other day I was asked by a colleague why developers in general have a hard time setting firm deadlines. I thought it was a valid question. I am by no means an authority on this issue, but I can speak for myself and for others that I have witnessed and talked to. I think that there are several reasons why developers find it difficult to set a firm... Continue Reading

The holiday season can be pretty intense -- presents to buy, social events to go to, cookies to eat, and through it all you are still running your online business. But don't forget to take some time out to sit down and reflect on the year that's passed and the one coming up. Doing so can bring your business and your efforts into sharper focus and help you know what you want to shoot for... Continue Reading

There is a new job description out there, one that probably wasn't around when your grandfather was crafting his career: life coach. What exactly is a life coach, and why would you need one? First of all, the term is somewhat fluid. You can call it what you will, but a life coach, mentor, personal consultant, etc. is someone who helps you with some aspect of your life that you can't quite see clearly and... Continue Reading

If you look around at successful online businesses, you will see many things that they all have in common. Maybe they have a good design, have a well-written blog, convincing sales pages, or some combination of these and other characteristics. But many successful sites an businesses share another characteristic: they know and take advantage of the power of a unique business idea. Because let's face it, you can have all the other pieces in place... Continue Reading

It's easy to become married to the work of building your online business, and in one sense, this is as it should be. Building anything from the ground up takes work and dedication, especially if like many fledgling entrepreneurs you are trying to budget your money wisely and do many things yourself. But the impulse can become detrimental. Many times you are so busy working in the trenches that you can't see or don't have... Continue Reading

(Written by guest contributor Ray Edwards) So you've got all these info-products you've bought but never used. Some of them you've never freaking OPENED. Here's a way to get back ALL the money you've invested... and feel immensely good about yourself. This is also a way to recoup your losses if you've gotten caught on the latest guru product treadmill (they're only losses if you fail to do something with them). Continue Reading

The following email was sent to me by one of the creators of The Internet Marketing World Cup. I told them I would consider updating my previous blog entry based on what he shared with me. After further consideration, I thought I would just let IMWC's point-of-view speak for itself. With that said, here is the entire email sent to me. It is thoughtful and I admire the IMWC team for proactively contacting me and... Continue Reading

While addressing the nuts and bolts might not be the most exciting part of a business, a sturdy, well-planned foundation is necessary to build great success. Here are some administrative items that we have believe are essential to any business: Continue Reading

(Written by guest contributor Tim Golen) Twitter grows more popular each and every day and more and more users are discovering it and putting it to use. Since the beginning, Twitter has struggled to meet this demand and it has been a big challenge for them to not only meet the current demand that their users have, but also to provide additional value to those users. One of the reasons that I have been reluctant... Continue Reading

Of all the ways to make money online, writing a well-thought-out, well-researched, and relevant ebook can be one of the best ways to start earning some income on the side. Here are some things for you to consider as you endeavor to create and write your own ebook: Continue Reading

If you have an online business and are looking to increase traffic to your website and therefore sales, there are some things you should be doing on a regular basis. Call them your daily or weekly online calisthenics. You should be posting articles on other sites, building your list and reaching out to them with pertinent deals and updates, staying active on forums in your niche, taking advantage of the press release resources out there... Continue Reading

(Written by guest contributor Brian Means) Attending conferences is a great thing to do for your business. However, it's easy to get in the bad habit of over-commitment, attending too many conferences when you don't even have a solid game plan for attending one. Too many people do not have a clear end in mind when attending conferences. You need to create a strategy for your conference season. Continue Reading