I don't have to tell you how important video is your to sales process. It's a well-established fact that video is one of the best ways to build relationship, enhance your brand, increase conversions and make more sales. I've been using video for a number of years and it has been a very effective tool to accomplish all of the above. From time to time, we have video talent scheduled to film various spots for... Continue Reading

Lots of people who are just starting out with their online businesses are stymied by a question that is central to the endeavor: What should my online business be about? Since most people have money as one of their main motives, lots of people make the mistake of thinking solely along the lines of what they think will be most profitable. It's not that profitability is bad, of course, it's just that it may not... Continue Reading

(Written by guest contributor Tim Golen) In my line of work, I get asked a lot about what the difference is between mobile application development and mobile web development. Instead of just responding to a bunch of emails, I thought it best to write an article about it. Continue Reading

The business / office environment has come a long way from even ten years ago. Gone are the days when everyone needed their own extension, and soon the office itself just may become obsolete. In the meantime, here are some things that are essential to the efficiency of a modern office, no matter if you employ 100 people or just yourself. Continue Reading

I've been a computer gamer since the dawn of the home computer. I bought a TRS-80 Model I computer in 1980. At 16-years old, I gathered my hard-earned cash (from working at the mall food court) and spent it all on what was the bleeding edge of home computing technology. This computer had 4K of smokin' hot RAM. The storage device was a radio shack cassette tape player. Oh, yeah. We're talking hot stuff. Anyhow... Continue Reading

(Written by guest contributor Kevin E. Houchin Esq.) Let me get right to the point. The reason our economy is in the tank today is that too many people are focused on creating money instead of creating real products and services. To correct this problem, we need to get back to the basics of creating products and services that people need or want, and let the money come as a result. That's the business of... Continue Reading

(Written by guest contributor Dan Nickerson) Don't you just hate the word "resolution"? A resolution is a decision to do something or to behave in a certain manner, but I honestly think they should redefine the word to mean "something you plan on breaking." Continue Reading

(Written by guest contributor Sarah Jane Griesemer) Having an idea, product, video, or marketing plan go viral is something of a holy grail for online marketers. Sure, everyone wants it to happen to them, but how do you do it? What is the magic formula for a successful viral marketing campaign? The answer, unfortunately, is that there isn't one. You know a good viral campaign when you see one, and since by its very definition... Continue Reading

As a blogger, I frequently share my opinion on a number of topics. That sometimes includes current events or newsworthy items. However, I never put myself forth as a journalist. While I prefer to have my facts straight, I must confess that I don't always get it right. But I believe those who report news have a much bigger obligation to accurately report stories. Don't you agree? I can't tell you how many times I... Continue Reading

So you've hopped on the bandwagon and set up a Facebook and Twitter account for your business. Congratulations! You have officially arrived at the cocktail party that is the 21st century. But there remains plenty to do. You can't just hide in the corner nursing your drink. You have to get out there and establish a presence, and in order to do that you're going to need a plan. Here are five steps to... Continue Reading

Just in case this word isn't in your vocabulary: Budg-et [buhj-it] -- noun 1. an estimate, often itemized, of expected income and expense for a given period in the future. 2. a plan of operations based on such an estimate. 3. an itemized allotment of funds, time, etc., for a given period. 4. the total sum of money set aside or needed for a purpose. 5. a limited stock or supply of something. Continue Reading

Let me get right to the point. The reason our economy is in the tank today is that too many people are focused on creating money instead of creating real products and services. To correct this problem, we need to get back to the basics of creating products and services that people need or want, and let the money come as a result. That's the business of creativity, and it's going to be the... Continue Reading

Here are some quick answers to questions that have been recently submitted at AskJoelComm.com. I read in your book "The Adsense Code" about taking ebooks and making them as free content website(s) and adding Adsense to the pages. I have several books I have authored over the years. Should each book (topic) be its own website or is a one "master" website with pages or directory by topic okay? This is a great way to... Continue Reading

Ok, so Dick Cheney accidently shot a guy. The mainstream media has had a grand old time focusing on absolutely nothing. I figured by this weekend it would be over. Not so. Continue Reading