It's been almost THREE years since iFart stunk up the iTunes Appstore. On December 12, 2008, iFart exploded on the scene and the world has not been the same. I was perhaps the first app creator to go public with statistics related to sales and rank shortly after the app came out. iFart has now become a part of pop culture and iPhone history, even worthy of it's own Wikipedia page. Celebrities such as Helena... Continue Reading

Over the past couple years, information marketers have come under greater scrutiny by the United States Federal Trade Commission. The FTC has taken several companies and individuals to task for deceptive Internet marketing practices. As the largest seller of information products online, Clickbank.com is now issuing clearer guidelines for the types of products and/or marketing practices that will be more closely scrutinized going forward. In other words, they are going to be working harder to... Continue Reading

It's been over two years since Apple approved iFart Mobile for sale in the iTunes appstore. During that time, iFart has become the defacto novelty app. Even after all this time, iFart finds its way into headlines again and again. I recently shared that I am changing my business model. In order to focus on my new efforts, I have decided it is time to sell some of my existing properties. I have already sold... Continue Reading

If you're not regularly reading up on ways to make your online business grow, you should be. And while blogs and ebooks are extremely valuable, don't overlook reading the old-fashioned way: print books. While some in the Internet world might argue that books are out of date the minute they hit the shelves, there is still a lot to be said for exposing yourself to ideas that stood the test of editors and publishers and... Continue Reading

You've hopefully heard that the point of social media sites like Twitter and Facebook isn't just to amass followers. You could have totally healthy numbers and still not see much of a return in terms of sales or clicks or engaged readers. So if the goal isn't just numbers, what is it? Some of the signposts that you are doing things right: People retweet your tweets. People comment on your blog posts and on other... Continue Reading

Twitter can be a great branding tool. If you are not already using Twitter to get the word out about your business, you probably at least know that you should be. There are lots of benefits to using Twitter, and some things that you should definitely avoid. And in the end, everyone needs to decide for themselves what kind of role Twitter will play in their lives and businesses. It's perfectly fine for your Twitter... Continue Reading

If you are a chronic consumer of information about Internet businesses and making money online, but have yet to do so yourself, this post is for you. What are you waiting for? Lots of people are waiting for that perfect idea, or maybe for a way to find extra time. Here's the thing: no idea is perfect and in the time it just took you to unnecessarily check your email for the fifth time in... Continue Reading

It's a new year and more than likely you have new ideas, goals, and plans for your life. And if you're reading this right now, you probably have more than a few goals for your online business. But where are they in terms of importance? Have you prioritized them to take precedence over your goal to lose weight or embark on international travel? Not to take anything away from your desire to be healthy or... Continue Reading

One of the perennial questions in online marketing is how to get more traffic to your site. Whether you are just starting out, having just launched your site and are now wondering who's going to read it, or have been in the business for awhile and would like to improve your numbers, there is always something you can do to get more readers and site visitors. Here is a laundry list of our favorites. Don't... Continue Reading

(Written by guest contributor Tim Golen) The other day I was asked by a colleague why developers in general have a hard time setting firm deadlines. I thought it was a valid question. I am by no means an authority on this issue, but I can speak for myself and for others that I have witnessed and talked to. I think that there are several reasons why developers find it difficult to set a firm... Continue Reading

The holiday season can be pretty intense -- presents to buy, social events to go to, cookies to eat, and through it all you are still running your online business. But don't forget to take some time out to sit down and reflect on the year that's passed and the one coming up. Doing so can bring your business and your efforts into sharper focus and help you know what you want to shoot for... Continue Reading

One of the challenges some people face when first striking out on their own in the online business world is the problem of privacy. Especially for those born before, say, 1990, the prospect of putting your entire self online for all the world to see can seem daunting at best and unwise and dangerous at worst. Here are some things to think about to keep things in perspective and help ease you into the idea... Continue Reading

In order to be successful online, you have to put yourself out there. Running a business online is a very public endeavor, and it differs from running businesses in the past in that you can't just hide behind your storefront or LLC. These days, people want to know exactly who they're dealing with, and social media marketing works best when there is a face and a name. So you steel yourself and start making your... Continue Reading

Email lists are arguably an online marketer's best friend. They provide direct lines of communication to people who have already given you a vote of confidence, either by opting in to receive your updates, purchasing a product from you, or both. So how do you get a great email list if you are just starting out? And if you have been in the online business for awhile, how do you build yours and grow it... Continue Reading