There are a lot of different ways to market a product, but they're all trying to do the same thing. From a free listing on Craigslist to a thirty-second slot during the Superbowl, all marketing is trying to build a relationship with its audience. Continue Reading

I have a confession to make. I am a packrat. It's not like when I die they are going to find stacks of National Geographic magazines in my house, but I do have a tendency to hold on to stuff that I think is cool. My old software collection always blows away people who visit my home. Perhaps I'll make a video of that someday. Continue Reading

Apart from Twitter's own terms of service which prohibit obvious things like harassment, transmitting viruses and spamming other members, there really aren't many rules to the site. You can essentially use Twitter however you like. However, for people and businesses who want to use Twitter successfully (eg: build a following and grow their circle of influence), there are a number of best practices that can be observed. I cover many of these in my book... Continue Reading

There are two ways to write a blog. The first is to sit at the computer and type up the first thing that comes into your head. If you have interesting ideas, fun experiences and can write well, that can certainly work. There are plenty of bloggers who make a good income writing about themselves, their lives and their families. But it isn't easy. Continue Reading

It was a very special 2-hour broadcast live from my first Internet marketing conference, Elevate 2008. Streamed and filmed before a live studio audience, the show was packed with great content, a trivia showdown, questions from the audience, flying monkeys, prizes and special guests. We had a great time and I'm sure you'll love watching as well. We lost the stream at one point, so the show is available in two parts. Continue Reading

On Thanksgiving Day, I did what any respectable guy would do. Besides stuffing my face, I took some time to browse the sale papers for Friday's big bonanza. I found the usual suspects. Circuit City, Comp USA, Best Buy and Ultimate Electronics. Even Target's ad got a once over from me. Many of the bargains looked quite appealing, but there was no way in the world I was going to get up at 5:30 am... Continue Reading

The conference in Reno is going great. What a fantastic opportunity to face-to-face with so many of the people whom I have had the opportunity to work with online. Back in a 1996, I had the privilage of being interviewed for the now-defunct Boardwatch Magazine by the infamous Bob Rankin, a tech guru from the dark ages of the online world. Dr. Bob, as he is known online, is the originator of the Internet Tourbus... Continue Reading