I don't have to tell you how important video is your to sales process. It's a well-established fact that video is one of the best ways to build relationship, enhance your brand, increase conversions and make more sales. I've been using video for a number of years and it has been a very effective tool to accomplish all of the above. From time to time, we have video talent scheduled to film various spots for... Continue Reading

(Written by guest contributor Tim Golen) I'm going to tell you a true story. When I was first hired at Infomedia, I helped develop an online training program that turned into what today is known as The Profit Vault (http://www.theprofitvault.com). It was designed to be a 13-week course that contained all of our company's knowledge about how to set up a website and start earning revenue from it. I was in charge of developing the... Continue Reading

WARNING: What you are about to see may traumatize you. Parents of small children are cautioned from letting their kids see the photos on this page. I will not be held responsible if they have nightmares! As you may know, I have struggled with my weight the bulk of my adult life. (See how I used the word "bulk" in a sentence? I'm a punny guy...) There are two reasons this has been a problem... Continue Reading

I'm trying to blog regularly for a number of reasons. First, it keeps me sharp. Blogging on a regular basis makes me think about things that are important to me. Second, it allows me to share with others. Whether or not you agree with what I say, think, feel or believe, my articles are an extension of my self. Third, it keeps my blog healthy with the search engines. Google and the other engines like... Continue Reading

"Feeling gratitude and not expressing it is like wrapping a present and not giving it." - William Arthur Ward How often do we gripe about the way things are in the world? How often do we complain about bad things that have happened to us? And how often do we lament that things in our lives should be different? If you are anything like me, the answer is likely to be "way too often." The... Continue Reading

What makes the difference between a person who succeeds and one who doesn't? What makes the difference between a person who accomplishes great things and another who never does anything? What makes the difference between a person who gets what they want and one that is left empty-handed? Certainly, life can throw all kinds of curveballs at us. We don't get to choose our parents. We don't get to choose where we are born. We... Continue Reading

Recently I went to one of my favorite restaurants for a quick lunch. I called in an order of Chicken Tortilla soup to-go and went to pick it up. While I was there I observed that the restaurant was not busy. It SHOULD have been busy, being lunchtime. But it wasn't. It was then I asked to see if the owner was there. I wanted to speak with him for his benefit. He came out... Continue Reading

I've been at Project Fit for about a month now. My goal has been to prove you don't need to go to extremes in order to lose weight and become healthier. There's nothing wrong with extreme exercising as it really can't do you harm. But there is a problem with extreme dieting. I don't want to be extreme in any way. After reading The Compound Effect by Darren Hardy, I wanted to put his theories... Continue Reading

In this episode of Project Fit, I paid a visit to my alternative medicine doctor to get a second opinion on what I needed to do to become more healthy. We discussed a number of things, including the foods I eat, my exercise plan and my cholesterol levels. According to the American Cancer Society all men should be regularly checked for signs of prostate cancer at the age of fifty. I'm not fifty yet, but... Continue Reading

It's not uncommon for marketers to use upsells and downsells in order to gain a new customer and make a sale. Downsells typically offer the same product or some derivative of that product at a discounted price. Upsells will usually come after a sale has been made, and offer extra goods or services for an additional fee. There's nothing wrong with upselling or downselling in theory. But I do believe there are cases where integrity... Continue Reading

Some people love to exercise. I am not one of those people. However, it is important to move the body and get your heart rate to an aerobic zone. In this episode of Project Fit I take a jog/stroll around my neighborhood. I'm pretty candid with the reality of the situation. And shin splints aren't helping me along any. Watch and be sure to leave your comments. Continue Reading

You've come up with a business idea you believe will rock the world. You have built your website... it's so beautiful it brings a tear to your eye. You are the expert in your field and you've got something to say. Now you just need someone to say it to! It's no surprise that the best way to become recognized is to be interviewed by others who want to leverage your expertise for a newspaper... Continue Reading

Earlier this year I received a Facebook message from a person representing a well-known author and speaker who has done quite well in the infomercial space. I was told their group was interested in meeting with me to explore the possibility of creating an infomercial that would feature me and teach people about the opportunity for making money on the Internet. Now I have received calls similar to this many times before. Usually it turns... Continue Reading

I received an email solicitation today to take part in an alleged competition that is due to take place starting in October. It's called (brace yourself...) "The Internet Marketing World Cup" (goooooooooalllll!) It is likely you will be hearing more about this in the future so I thought it would be interesting to dissect it and share some thoughts. Continue Reading