A lot of people were surprised when I brought out iFart. Until then, I was best known as an AdSense expert. I’d written a book that explained how to make money out of content by putting Google’s ads next to them. It was serious stuff with serious results, but it took serious effort to make…
It shouldn’t be a difficult question. If you want to know whether your site is a success, you don’t have to look further than the last line in your AdSense stats. If you’re happy with the amount that’s going to appear on Google’s check this month, you’re successful. But what if an advertiser asked how…
Did you ever walk into one of those old mom-and-pop hardware stores, the sort of place where piles of dusty boxes filled with metal things are stacked from floor to ceiling and nothing’s got a label on it? You walk up to the counter, explain what you’re trying to do and the store owner nods,…
It’s been a long time since I optimized my first AdSense ad. Many things have changed since then. Some things have stayed the same. The principles of AdSense optimization have stayed the same. You still have to blend your ads into your site. You still have to produce good quality content. And you still have…
It’s been a long time coming. I’ve been asked to speak in Australia several times over the past couple years, but the timing just hasn’t worked out for one reason or another. On Sunday, I will be speaking at a major event in Sydney, and I’ve decided to bring my lovely bride with me. Mary…
“Get Google Pay-Per-Click Ads for Free” was the title on the report that promised an amazing way to advertise on Google AdWords without having clicks ding your wallet. This ebook was #1 on Clickbank’s Marketing & Ads category, so curiousity got the best of me and I paid $97 to see what it was all…
It’s not always easy thinking up something to write about. However frequently (or otherwise) you update your site, you have to think of a topic, decide whether your users will find it interesting, estimate whether it will bring in ad clicks and turn it into content. Often, that’s not a problem. You might be bursting…
I love the way Google works. The company has created a fantastic system for turning space on Web pages into fat checks. Even though it’s got a bunch of competitors all with their own methods of delivering contextualized ads, Google is still top of the pile. But not everything Google does is as big a…
Don’t you just hate it when someone comes along and spoils all the fun? For a long time now I’ve been recommending that publishers put little images next to their AdSense units to draw users’ eyes. So if you were showing ads for televisions and cameras, then you could put pictures of televisions and cameras…
I can’t believe that WorldVillage turns TEN-years old this year. I’m going to have to throw some sort of virtual birthday party this summer. One of the things I have wanted to do for a LONG time is build an extensive database of useful articles that my visitors could enjoy. That day has finally arrived….
If you have followed my blog at all, you know that I am a long-time Tivo user. I have been a subscriber for approximately five years, making me an early adopter. Tivo has been going through the ringer lately and it looks like they have just made a deal that is going to seal their…