Lists… lists… lists. Everyone is making lists. And among the social media elite, it’s always nice to be mentioned on someone’s Top 10, Top 50, Top 100 or Top “whatever” list. After all, if someone else says we are influential, well we must be influential! Whether it’s Forbes annual Top 50 Social Media Power Influencers…
WARNING: This series of posts may be hazardous to your preconceived notions of how to make money online. Reading it may save you thousands of dollars in pipe dreams and cause you to focus on the single most important aspect of running an Internet business. If you suffer from A.D.S. (Acute Denial Syndrome) or insist…
It’s amazing! It’s stupendous! It’s spectacular! If you have it, you will become more handsome, popular, healthy, fit, wealthy, wise and able to bowl a perfect game. Your golf swing will equal that of Tiger Woods’, you’ll be able to get any girl (or guy) that you want, and your bank account will fill itself…
Internet marketing isn’t about technology. It’s never been about technology. The computers and the Internet, the multimedia uploads, webinars and ebooks are all just a means to an end. They’re tools for transferring information from one place to another. The revolution that has allowed us to build online businesses, even from our living rooms, garages…
Last week the FTC dropped a bomb on the marketing world. They released new guidelines for the use of testimonials and endorsements in marketing. I immediately contacted my attorney, Kevin Houchin, to get his take on the latest guidelines. With Kevin’s permission, I am republishing the entire text of his interpretation. It is essential that…
When I was working on Click Here to Order, I had a problem. How could I describe all of the accomplishments achieved by the people I was interviewing? Although each of the marketers I spoke to was usually best known for creating one unique model, which they were now sharing with others, almost all of…
Online publishers wear all sort of different hats. They have to be marketers and managers. They have to be programmers and designers. They have to be buyers and sellers. And they often have to be dog-walkers, soccer coaches, family cooks and 9-5 day workers too. But perhaps the biggest challenge is that they have to…
Invesp Consulting has been taking nominations for their list which includes one-hundred marketers from around the world. Based on the number of votes received, they have ranked from one to one-hundred. I ended up receiving an award and coming in as #62. Thanks to all who voted for me. I didn’t even know it was…
What would you say if I told you that you can boost your profits by typing just 140 characters? (That’s about the length of this paragraph.) If you’re smart, you might say “Which ones?” If you’re really smart though, you’d say “I know.” That’s because the power of Twitter isn’t a secret any more. CEOs…
Online publishing has all sorts of advantages. You become your own boss, you have your own schedule, you get paid to produce content and bring in users. It’s all great fun… and you can do it without leaving your house or having to cope with office politics. It’s those last benefits that can look so…
You’ve probably noticed that I’m often talking about seminars and conferences. That’s not just because I talk at some of them. It’s because I think that they’re essential stepping stones to online business success. I’d like to believe that’s because the information that I and other marketers provide at these seminars is more valuable than…