Whatever your biggest motivation for starting your business, you want to make your life easier. You want to make it wealthier, happier, freer, more comfortable… but also easier to manage. That doesn’t go too well with running a website, even a small one. Being an entrepreneur is difficult, especially at the beginning when you’ll be…
Become an Internet publisher, and you’ll need to learn a whole bunch of new marketing skills. You’ll have to unwrap the mysteries of search engine optimization, figure out how to make pay-per-click advertising pay for you and get to grips with “link bait,” banners and keywords to name just a few. None of it is…
You can have a great idea for a web site. And developing the site can be a very rewarding experience. But without one thing, it doesn’t matter how nice your site is… That thing is traffic. Traffic is really the “life blood” of our business. Without traffic you can’t make sales, you can’t generate affiliate…
There are so many ways to promote business online. Adsense is a focus for me, because it has been so lucrative, and because there are so many businesses building their brand through the Adwords program. What’s very interesting is that there are entire worlds of promotion outside of the Adwords Pay Per Click model. “Sponsorship”…
Over the past few years, Google has come on strong as a leader in the Internet search engine industry, giving Yahoo!, MSN and AOL a run for their money. With an initial public offering just around the corner, can anything stop this behemoth? I hope not. I love Google! One of their most recent additions…