Twitter looks so easy, doesn’t it? You don’t have to plan and research like you do when you’re writing a blog post. You can write whatever’s on your mind and hit the Update button. Random thoughts make for perfectly good tweets. You don’t have to think about search engine optimization. Tweets do turn up on…
People create Internet businesses for all sorts of reasons. Some of them are looking to give up their J.O.B.s. Some dream of being of being their own boss. And others can’t wait to make tons of cash, retire to their private island and leave the work of traffic generation, content production and ad monitoring to…
I love meeting new Internet entrepreneurs. I love seeing the sparkle in their eyes, the passion for their new businesses and their drive to succeed. I think it’s great that people know where they’re going. It’s fantastic that they understand it is possible to build a successful online business, something that can give them a…
Every time I go to a conference or take part in a seminar I meet a bunch of amazing people. I meet people who are experts at marketing. I chat to entrepreneurs who are wizards at search engine optimization. I swap ideas with other bloggers who are making six-figure incomes on the strength of their…
I like to think I’ve come a long way since I first started turning The Dallas/Fort Worth Software Review into WorldVillage.com. I now have a string of profitable websites. I speak regularly at conferences across the country. I’ve produced a top-selling iPhone app. And I’ve written a bunch of books, including a New York Times…
Whenever I see a picture from inside the Oval Office, something always strikes me. Yes, I’m struck by how much nicer the President’s office is than mine (although I think I’ve got a better view). But mostly I’m struck by his desk. It’s big and old and it’s nicely decorated… but that’s not really what…
Become an Internet publisher, and you’ll need to learn a whole bunch of new marketing skills. You’ll have to unwrap the mysteries of search engine optimization, figure out how to make pay-per-click advertising pay for you and get to grips with “link bait,” banners and keywords to name just a few. None of it is…
There are easy ways of bringing traffic to your website, and there are hard ways. Most people focus on the hard ways. They spend hours playing around with their keywords and their Search Engine Optimization. They spend vast sums on AdWords and other forms of advertising. And they send out email after email in an…
There is a lot of talk about niche marketing strategies. What are the things that smart marketers do to get their site listed high on the search engines? Well, things online have changed dramatically since I got started in 1995. Back then you could register killer domains for a song and be the first kid…
There’s More To Marketing Than SEO… It’s the first thing most online publishers do. Right after they’ve built their site, picked the images and added the content. They start optimizing for the search engines and working a million hours a day to get the top spot at Google. Search engine optimization is always going to…
I’m always going on about the importance of great content. It really is the most important thing you’ll put on your website. Sure, the way you format your AdSense units is important. The affiliate products you choose to promote will affect your earnings. The design and layout of your page will determine whether it looks…